GUIDE TO PERSONAL SHOPPING: HOW TO MINIMISE RETURNS & HAVE A SUCCESSFUL SHOPPING TRIP

In this interview with our newest stylist, Nathalie, I discuss the importance of sustainable shopping, and how to effectively maximise your time and minimise returns when you go shopping for new clothes to add to your wardrobe.

Stefania: Nathalie, welcome to the team! It’s fantastic to have you here. As our newest personal stylist, I know you bring a wealth of experience and passion to the table. Today, I’d love to talk with you about something that often frustrates our clients—returns. We've all been there: you buy something you love in the shop, but when you get home, it just doesn’t work. What are your top tips for minimising returns and making sure a shopping trip is successful?

Nathalie: Thank you, Stefania! I’m thrilled to be here and to share my thoughts on this topic. Minimising returns really comes down to preparation, understanding your personal style, and being mindful during the shopping process. One of the most important steps is knowing your body shape and what flatters it. Before you even step foot in a shop, having a clear idea of what styles, cuts, and colours work best for you can save a lot of time and reduce the likelihood of buying something that doesn’t quite fit or flatter.

Stefania: That’s great advice. What about the actual shopping experience? How can clients ensure they’re making the right choices in the moment?

Nathalie: When you’re shopping, it’s easy to get caught up in the excitement and buy something just because it’s trendy or because it looks great on the mannequin. But it’s essential to think about how it fits into your existing wardrobe. Ask yourself: Can I style this with at least three different outfits I already own? If the answer is no, it might not be the best choice.

Another tip is to pay close attention to the fabric and quality. It’s tempting to go for a quick fix, but investing in pieces that are well-made and durable will serve you better in the long run. And don’t be afraid to try things on—walk around in them, see how they feel, and make sure they’re comfortable. If something feels off in the fitting room, it’s likely not going to get better at home.

Stefania: I couldn’t agree more. Comfort is key, and it’s something we always stress to our clients. What about online shopping? That’s an area where returns seem almost inevitable for many people. Do you have any specific tips for shopping online?

Nathalie: Online shopping can be tricky, but there are ways to make it more successful. First, always check the size guide and read customer reviews, especially when you’re shopping with a brand for the first time. Reviews often give insights into how an item fits and whether you might need to size up or down.

Secondly, if possible, stick to brands and styles you’re familiar with. You’re more likely to be satisfied with your purchase if you know how the brand’s sizing and cuts typically fit your body. And don’t forget to check the return policy before you buy—knowing you can easily return or exchange an item gives you peace of mind and can encourage you to try new things without too much risk.

Stefania: Excellent points! It’s all about being informed and mindful. Before we wrap up, do you have any final advice for someone who wants to have a truly successful shopping trip, whether it’s in-store or online?

Nathalie: My final piece of advice would be to trust your instincts and take your time. Shopping should be an enjoyable experience, not something rushed or stressful. If you’re unsure about a piece, don’t feel pressured to buy it on the spot. Take a moment to think about it, or even sleep on it if you’re shopping online. Often, that little bit of extra time can help you make a more confident decision.

And if you’re really looking to minimise returns and ensure that everything you buy is perfect for you, consider working with a personal stylist. We can provide that extra bit of guidance and expertise to help you make choices that you’ll love for years to come.

Stefania: Thank you, Nathalie! That’s such valuable advice. I’m sure our readers will find these tips incredibly helpful. And speaking of personal styling, I’d love to share a bit more about your background with them.

Meet Nathalie Bridges – Your New Personal Stylist

Nathalie Bridges is passionate about creating a positive impact on women’s lives through styling. At 55, as a wife and mother of two, Nathalie’s journey into personal style began later in life. During her career in the reinsurance industry, she discovered that her wardrobe was her primary means of self-expression and empowerment.

Nathalie firmly believes that dressing in clothes that flatter your shape and choosing the right colours for your skin tone can transform your appearance and boost your confidence. When you look your best, you feel your best, and this positively impacts everything you do.

Fashion and makeup have always been her passions, and meeting Stefania was the turning point that transformed this passion into a vocation. Under Stefania’s expert guidance, Nathalie has honed her skills to help other women feel and look their best. Now, she’s excited to share this knowledge with you!

If you’re interested in having a successful shopping trip without the hassle of returns, why not book a personal shopping session with Nathalie? She’ll guide you through the process, helping you make the right choices tailored to your style and needs.

PERSONAL SHOPPING TIPS: WHAT TO EXPECT FROM A PERSONAL SHOPPING EXPERIENCE

Let’s be honest, shopping for clothes can either make or break our day. When you have a plan, find what you need, the temperature is just right, and you feel confident within the pieces you have selected, a clothes shopping experience can be amazing.

For many of my clients, they have less of a fabulous result when they go shopping. They don’t have time for it so rush through the shopping, ending up with clothes they don’t love, don’t work with their current wardrobe, and ultimately waste money on garments they won’t wear.

For some, the feeling of overwhelm from the multitude of options can consume them. They can either rush around the stores and feel there’s “nothing for them”, or they spend hours trying to find the right pieces, but just don’t know where to go.

Finally, the most often feeling is that they just don’t know what will suit them from the shops, and feel they don’t know what to buy.

A personal shopping experience brings a specialist by your side to help you transform these downward spirals when shopping, and make them enjoyable and cost effective. Gone will be the countless pieces in your wardrobe that you never wear, but don’t have time to return!

That’s why we love helping people who feel this way with our online or face to face shopping experiences.

When you come to One of a Style for a personal shopping experience, what can you expect? Great question, here’s what we do here.

Personal Shopping – what you can expect from face to face shopping experiences

A personal shopping experience is one that we go through together, in person. The experience gives you the opportunity to have a full day or half day with one of our style experts to discover the shops, styles, and pieces that work for you.

It starts with a consultation, we get together online or in person, to find out what your wardrobe delivers, and what you may need to complement the outfits you already have and love.

Our experts will create a list of inspirational styles and will browse brands and collections beforehand, so when we get together for the shopping experience, we have clear ideas of what you need and what to look for.

We use our insights, knowledge, and experience to recommend stores that align with your personal style, your wardrobe requirements, and your shape. Because we already understand and know what is on offer across a variety of stores and budgets, we don’t have to try out loads of options, we have them in place already, and can take you to them for a new and welcome experience.

We may guide you to try a few new things, so you can step out of your comfort zone, while remaining true to your personality. We will also enable you to try on pieces, play with outfits, and have a style expert to hand to give you feedback on looks as well as how to style those garments for future looks.

You will walk away knowing that the pieces you have purchased will not only feel and look great, but they will work for you within the wardrobe you already have.

A personal shopping experience will feel like you have an expert there to hold your hand, give you new discoveries, and make shopping a more pleasurable experience. You will also be given advice and feedback for future shopping when you go out on your own, so you won’t fall back into the overwhelming and costly experience it may have been before.

Online Personal Shopping – What to Expect from an online shopping experience with One of a Style

You may think that online personal shopping would mean you miss out on that personal aspect, but we make sure that our online and face to face experiences feel as personal and engaged as one another. There are some differences, of course, as we are not there with you in person during the experience, but we are able to give a guiding hand throughout your experience.

With our Curated Online Shopping Experience, you will still get a real, accountable stylist (and no AI) working for you! We are here to make sure your shopping experience will be enjoyable, so having someone there to help you makes it all the more easier.

After an initial briefing call to discuss your goal, budget and needs, we create a bespoke lookbook just for you!

You will see different outfit ideas with links to the places to buy those exact items, so you can quickly and easily get what you see and like, with an approachable example of how to style them. No longer will an online shopping experience of urgency for one garment mean it only works for one event or outfit!

If you perhaps don’t love an exact piece, we have multiple options within your lookbook to try out, such as different colours, and patterns that still align with your outfit preferences and personal style, based on the briefing we have together.

You can go out, with the informed decisions and items that work for you thanks to these elements, and to add on that personal experience, we can organise a Zoom Fit Call, to show off your pieces once you get them, and see how they fall, and get an expert insight into the looks.

While the one-off experience can be so beneficial for you moving forwards, we understand that the trends that come into play, and the seasons come around, which may mean you need further support. This is why we offer our curated online shopping sessions in a one-off, bi-annual, or quarterly option.

Shopping should ultimately be a joyful, useful experience that makes your wardrobe more fun and useable. If shopping for clothes feels like an overwhelming experience for you, and holds you back from enjoying your wardrobe, we can help.

Whether you choose to have someone by your side in person, or via an online experience, each option provides a personal and bespoke solution to your clothes shopping experiences.