HAND CONFIDENCE AND SANITIZING

Have you ever stopped thinking about the importance of your hands in your everyday life and style?

Hands are the parts of the body that are always exposed and clearly visible (even more than the face at the moment). If you look down at the keyboard, the first thing you see is your hands; whenever you grab something, your hands are there in front of your eyes; during an online meeting you move your hands and people can still see them; when you meet someone (not now maybe but it'll happen soon again) your hands are the first point of contact between you and someone else - and that's also why some people define them as the very first business card. Besides, well-groomed nails have always been considered synonymous with beauty.

At a personal level, having beautiful hands makes us feel presentable and "right". Whilst when we have old, half chipped nail polish, bitten nails, or cracked hands, we just don't feel comfortable. Not by chance is hand-beauty a million-pound industry, which sees lots of people (not only women) investing into it every year.

And yet, I find that many people still overlook their hands and their nails, and over the last months, the constant use of hand sanitizers and aggressive detergents has surely not helped people in taking good care of their hands.

This is why I thought to interview a true expert: Sabena Malik founder of Nails Haute Couture, who has helped countless numbers of clients look after their own nails.

Here are a few questions that I asked Sabena to help us have beautiful and tidy-looking hands and nails, without too much fuss.

Q: What can we do to take care of our hands and nails on a daily basis? Especially now that we are using hand sanitizers all the time.

A:  Luckily there are hand sanitizers available for sensitive skin, some with Aloe Vera so you can find one that suits your skin best.

Using natural hand cream without mineral oil or alcohol maybe before bedtime is a great way to help your hands and nails recover from the stresses of hand sanitizing.  Shea Butter is super absorbent and coconut or olive oil is hydrating for the nails and cuticles. If your hands are exceptionally dry, wearing cotton gloves during the night can really help lock in the moisture and condition the skin. Organic Aloe Vera Gel is very soothing and healing too.  We keep ours in the fridge and apply under our hand cream for extra hydration.

Q: How important are our hands in our general style and presence?

A: Tony Robbins once told his story about how his nail biting cost him a very valuable business relationship because the person saw his blood-covered fingers from biting his nails and she said she couldn’t work with someone who doesn’t have the discipline and self-respect for himself!

Nail biting is a sign of insecurity and basically a bad habit.  If you’re in business, everything from shiny shoes, clean teeth and manicured hands can be an indication of the level of your self-respect and confidence.

Q: Do you have some quick and easy tips on how to have good looking hands, even if we have no time to have a manicure?

A: Just bringing your nails into shape and giving your hands and fingers a little massage with a good hand cream at the end of the day in front of the TV can do wonders.  Our hands do work hard for us and deserve this little treat at least!

Q: Which products would you suggest to use to keep hands hydrated and help nails grow strong and look nice, even without nail polish?

Alcohol and mineral oil ingredients in skin care products will block the pores and will just sit on top of your skin without being absorbed.  Any good skin care product will not have these ingredients so watch out for them.  I love anything with shea butter and aloe vera.

I also drink a collagen-boosting supplement every day which is great for healthy skin, hair and nails. 

Q: Is cutting your cuticles bad for the skin?

A: Cuticles are designed to protect your nails from bacteria and cutting them makes your nails vulnerable.  If they are cut so much that they are red or bleed, open or irritated skin can contract all kinds of bacteria and can lead to nail fungi and skin infections.

The best way to treat your cuticles is to just leave them. When they are soft from a shower or bath, gently push them back and using a cuticle nipper just nip off any loose skin.
Hydrating with a good cuticle oil is great to keep them conditioned.

This article is not intended as medical or scientific advice. If you have any concerns, please consult a GP or skin specialist.

If you liked Sabena's tips and would like to get in touch with her, her details are below:

www.nailshautecouture.com

LinkedIn https://www.linkedin.com/in/sabena-malik-09091128/

or Sign up for Nailtime Stories at nailshautecouture@gmail.com  

7 TIPS TO FIND THE PERFECT PAIR OF TROUSERS

In this article I am delighted to have a guest post from tailor, Dara Stringham, who shares her advice on how to find the perfect trousers for you, and how to use a tailor to help make them fit perfectly.

Why is it so hard to find trousers that fit?

7 tips to get the perfect pair of trousers

I’m sure that most of us have asked ourselves this question: Why is it so hard to find trousers that fit? And perhaps we’ve taken it further to think: What is wrong with my shape?

The truth is that trousers are one of the most difficult garments to get right - especially for women. We all carry our weight in different ways and as we age our shape changes too. I am certainly seeing a difference in my waistline now that I have reached my forties. Partly it’s having had children, but it’s also natural metabolic changes that occur as we grow older.

When drafting a pair of trousers for my clients, I take into account a variety of factors that go beyond simple measurements. For example, the shape of the hips, tummy, thighs, and seat. Are they round or straight, what is the angle of the hips from front to back, left to right, the overall posture?

Conventional ready-to-wear can only accommodate a basic symmetrical shape - and if you’re lucky you’ll fit into it. However, it’s far more common not to, which is why I’d like to share a few tips on getting trousers to fit better, and what to consider when purchasing a pair.

1.     Always fit your largest measurement.

When purchasing clothing, it’s a good rule of thumb to fit your largest measurement and then work with an alterations tailor to fit the rest of the garment to your shape. So, if your hips are wide, make sure you have enough room in the trousers to sit comfortably and not have unsightly creases cutting across your thighs. Then have the waist taken in to fit.

Have a look at the waistband on the trousers, and ask yourself these questions:

·       Does it have a centre back seam?

·       Are there belt loops that might get in the way?

·       How easy is it to open and detach from the trouser legs?

·       Are there pockets in the side seam which could make taking it in at this point more difficult?

Considering these questions when you are shopping will help you decide whether it will be an easy alteration or a more complex one. If you’re not sure, buy them and take them to a tailor for advice.

2.     Find a tailor that will do a fitting with you.

Following on from my point above, I would suggest finding a tailor or dressmaker that will do a fitting with you. So, rather than going in and saying, “I need the waist taking in by 4cm”, have your tailor look at the fit with you. Often in addition to taking in or letting out the waist, adjustments need to be made to the crotch and inside leg seam. Having an expert give you advice is the best way to achieve a good result. For tips on how to find a good tailor you can read my blog here.

3.     Consider the seam allowance.

Most conventional garments only have 1cm seam allowance to save on production and material costs. However, better brands will have a deeper seam allowance of around 2cm for the leg seams, and 3+cm on the centre back. Taking note of this at time of purchase will give you more scope for alterations in the future - especially letting out your favourite pair of trousers should it become necessary. (And after a year at home this is increasingly the case!)

4.     Buy more than one pair.

As a good pair of trousers are so difficult to find, I recommend buying more than one pair of the same design if you find ones that fit. I have so many clients who come to me disappointed that their favourite pair are no longer stocked. Retailers change their collections, even their basic styles, on a regular basis. So don’t rely on your favourite design being available forever.

5.     Find the best style to suit your shape.

Finding the perfect trousers begins with understanding which style suits you best. Are you long or short waisted? Are your legs long or short in comparison to your torso? What is your overall body shape? A personal stylist such as Stefania can give you expert advice on which styles are best for you and more importantly where to find them. For example, if you are long waisted, high rise trousers are ideal for you. They optically shorten the torso and lengthen your legs bringing your body into proportion. Or if you are wider on your top half than your lower half you could choose wide legged trousers to balance this out.

6. Consider the pockets.

Pockets and their placement can play a big role in the fit of trousers. If you have a round tummy slanted pockets on the front are more likely to gape open and add bulk where you don’t want it. Instead, having pockets in the inseam or choosing ones that can be closed with a zipper can be a better option.

On the back, the placement of patch or jetted pockets with flaps can help break up the area. Again, considering your shape and knowing what will work best for it is important.

7. Trouser Pleats.

Pleats or sharp creases are a great way to define the leg and make sure it looks neat and long. The vertical line creates length. The direction of the pleats is also important. If they are facing towards the middle, they draw the eyes inwards, minimising wide hips. Folded towards the outside the reverse is true. So, a simple reversal of the pleat direction can make a big difference to the look of the trousers.

I hope the above tips are useful and give you some ideas on how to achieve a better fit. If you have any questions, please feel free to get in touch.

And if you’d like to find out more about the most common fit problems when it comes to trousers you could also read my post here.

PERSONAL STYLIST TIPS: HOW TO WEAR COMFY CLOTHES AND STAY STYLISH!

Style is changing, we have seen during the last year that fashion and style has evolved into a comfortable, practical form while we stay home and stay safe. However, for many of us, the “comfy” look can feel frumpy, and unstylish, so in this blog I wanted to share with you a few ways to make your comfy clothes feel & look great!

Go for colour!

Often the first thing I recommend to any of my personal styling clients is the importance of colour, and there is never a more important time to consider colour than when you are looking at your comfy wardrobe. While remaining comfortable, you want to feel put together, and a splash of colour really can help to bring through your personal style. Whether it’s a bright hoodie, or a colourful headband, bring some colour to your comfy wardrobe to feel more stylish.

Bring in texture

Something I find important about comfortable clothing is the textures. From textured velvets to wool, the textures you can find in your clothing will not only add an extra layer of comfort, but also work really well in adding a little style to your look. Velvet, for example, can look fantastic when on a video thanks to the different ways it picks up the light. Find some great textures & fabrics to add to your wardrobe and upgrade your comfy style.

 Add a blazer!

If you want to upgrade your athleisure look in a flash, add a blazer! The added layer works beautifully over many different casual looks – from over a hoodie and jeans, to upgrading your workout top if you need to jump on a video call. I recommend having a few different styles of blazer in your wardrobe, a formal muted blazer, a fun piece that showcases your personality, and a thicker (perhaps wool) blazer for colder days.

Indulge in high quality comfortwear

While you may feel that the classic active wear you want to wear to work out in can be a budget piece, I highly recommend investing in some key comfy pieces that will last a lifetime. When you invest in a high-quality piece, you instantly feel more put together. This isn’t to say you have to spend thousands on a designer item, but looking for something that isn’t fast-fashion priced will mean your piece will last longer, and feel a better quality too. Knitwear is one category I recommend investing in and you can find some stunning items from the high street that are built to last and look unique. I also recommend getting a few “casual” pieces that can also transform into work-ready items like a matching set.

Embrace comfort

My final tip is to embrace that many of us are having to deal with a huge amount right now, from looking after the kids, living through a rollercoaster of changes, and our lives genuinely changing almost every day, you should give yourself the permission to embrace the comforts in your every day life. Whether that’s giving yourself time to yourself, or living in your favourite snuggly jumper and yoga pants, giving yourself the permission to be comfortable is just one way to help build your wellbeing during these trying times.

If you would like some advice to upgrade your comfort wear, or want some advice on how to create a wardrobe that is stress-free, I’d love to chat.

PERSONAL STYLIST TIPS: HOW TO LOOK AND FEEL CONFIDENT, FROM THE WAIST UP

PERSONAL STYLIST TIPS: HOW TO LOOK AND FEEL CONFIDENT, FROM THE WAIST UP

With the recent announcement meaning many of us will be continuing to work from home for a while yet, I wanted to share some more tips to help people look and feel their best for the online meetings we will continue to be hosting!

Brighten up your mindset with some colour

Winter is often a time of year when many of us feel quite grey and perhaps even a little moody. For those of us without the joyous snow, it has been rainy and cold which means plenty of layers and perhaps our summery florals & colours are impatiently waiting to be pulled out for summer. My thoughts on winter are that this is the time of year that we most need colour in our wardrobe, and I feel this couldn’t be more needed than while we are staying at home. With an addition of colour to your outfit you will start to feel more uplifted, and they will also help you stand out when on a large online meeting!

You’ll want to know the best colours for your skin tone but a few ideas I can suggest for online meetings are pinks, blues, oranges, and bright yellows – they stand out really well on camera.

You could even go for a really bright and fun pattern like this jumper from House of Sunny, which will definitely perk you and your fellow online meeting attendees’ up!

Boost your confidence with a touch of make-up

Working from home can feel like bliss for those of us who had to get up hours in advance of starting work to not only get the kids ready and commute to the office, but also for the extra time-savings of no need for make-up. However, make-up can be a wonderful confidence and mood-booster. Whether it’s a colourful lipstick, or a dash of eyeliner, or even just a sweep of mascara, they can go a long way to helping boost your mood and help you look put together if you are asked for a surprise online meeting that you thought would be just a telephone call!

Go for an easy to apply, long-lasting lipstick in a shade that works for you, or a water-proof mascara that can survive the rain if you nip outside for a breath of fresh air on a walk or jog during the day.

Add an accessory

My final tip for boosting your confidence from the waist up is to add a favourite accessory to your outfit. Something that has sparkle, a lovely memory, or feels special to you. From a colourful silk scarf, to a fun pair of earrings, you can bring an accessory to your outfit quickly and easily to upgrade your casual work from home look to a professional business meeting outfit.

If you are feeling a little uninspired or overwhelmed on how to feel more confident when you attend online meetings or events, then I’d love to invite you to join Mel Byron and me for our “Confidence and Style from the Waist Up” webinar on 18th January where we will help you elevate your look and learn how to speak with professionalism & confidence.

NEW YEAR NEW YOU - TOP TIPS TO KICK START 2021 AND FEEL YOUR BEST

As a personal stylist I love helping my clients boost their confidence through their personal style and with a wardrobe that they feel truly showcases their personality. This year has been a tough one for so many of us, so I wanted to share some of my confidence boosting tips to help you start 2021 with a growth of confidence and feel your best!

Find colours that you love and wear them more often

Do you find that sometimes you put something on that is in a certain colour and you just feel more confident? Colour can be a truly transformative element to our confidence. Bright colours, especially during the colder months, can be a wonderful way to make you feel a little more bright and fun. Try adding some colour to your outfit with accessories like a hat, scarf, or if you’re feeling really adventurous a coat or go for a classic with some bright and beautiful shoes!

Dress up for yourself

With everything that’s been going on in 2020, many of us have been staying indoors, living in our yoga pants, or pyjamas unless a meeting calls for it. Although this was fun at the beginning, it can feel a little repetitive. I find dressing up can really improve my mood, and is something I am actively doing at least twice a week. Whether it’s for date night indoors with your partner, a meeting online, or just to get yourself some coffee, going the extra mile with your outfit can be a great way to improve your confidence.

Whether it’s a demure long dress for the evening, or a glamourous shirt that you feel great in, treat yourself to an outfit you love and wear it.

Actually treat yourself!

Relaxation and self-care are ways to help build your confidence, and are important parts to helping us feel our best. For me, having a relaxing bath is a really lovely way to treat myself, and makes me feel great – I get to read a book, light some candles, and have some wonderful smelling body soaks to unwind. For other ideas you can treat yourself by painting your nails, reading a book, taking a break for coffee, calling a loved one, or using some wonderful body care items.

However you are planning to spend the last week of the year, and planning for 2021, I hope you spend time on yourself too. If you would like to treat yourself to the gift of a wardrobe that brings you joy, please do get in touch and we can organise an online Personal Style Masterclass together! Wishing you a wonderful Christmas and New Year!

PERSONAL SHOPPING TIPS: HOW COVID-19 HAS CHANGED FASHION TRENDS

2020 has been a strange year for all of us, and as a personal shopper and stylist I have seen many changes within the world of fashion. From access to sustainability, and even the trends that reflect the mood of the world right now, we are seeing huge changes in the industry. Within this article, I wanted to share some of my findings as well as the winter trends that we have seen previously, versus the trends we are seeing right now.

2019 Winter Fashion Trends:

In 2019, fashion during the winter was all about sparkles, dresses, and formal wear with fun at their core. With many people having special events to attend and parties to go to, fashion during this year, as with many years previously, reflected these events within their clothing ranges.

You will have potentially invested in some party dresses, sparkly jumpers, a long beautiful coat or gorgeous shoes for a special occasion in the past and either re-used them with a few additional accessories to change up the look, and hoped to do the same this year with a diary of events with work colleagues, friends, or family. To say our diaries probably look a lot different now is an understatement, and fashion houses are showing these huge changes within their collections.

2020 Winter Fashion Trends.

The real puzzle, after working from home which, for many, was a completely new thing this year, as well as shops being closed, parties being a no-go (at least in person) and gatherings not on the cards for the near future, your plans will undoubtedly look different. The truth is that fashion trends adapt to times and people’s needs, and nothing has been seen more this year than the need for comfort, but with a twist. People are becoming fed up of wearing their yoga pants and pyjamas, the element of enjoyment and fun wearing these items seems to have tired, and people now want to dress up, if even for an online gathering, small social event outside, or a date with their loved one in the home.

Here are some trends I have seen for this winter, from head to toe, from high street to high end!

Comfortable & Luxurious Sweaters

Countless companies have been adding loungewear to their collections, and there is no difference for the Winter styles, however, a touch of sparkle is being brought in. From cosy jumpers with a touch of sparkle,  to luxurious yet comfortable loungewear sets, expect to make comfort & luxury a combination that will remain this month!

Upgraded Loungewear

Countless companies have been adding loungewear to their collections, and there is no difference for the Winter styles this year. Luxurious materials, unique colours, and comfort at the heart of each design, these loungewear designs have changed the way we can look at these comfortable styles. From luxurious yet comfortable loungewear sets, to a beautiful dusty pink set in soft cotton-jersey  expect to make comfort & luxury a combination that will remain this month.

Fun & inspiring words

I’ve seen the classic sayings on tops and jumpers for a few years now, and with 2020 being as it has been, we all need a little bit of positivity, if even on our clothing to remind us & bring a smile to our faces, and to those we connect with through VC or in person. From eco-cashmere jumpers by Alberta Ferretti with a range of positive quotes, to colourful rainbow sweatshirts that are more casual, clothing is working to bring a smile to your face during these colder months.

Leggings and Jogging bottoms get an upgrade

With many of us only needing to dress-up from the waist up, we are seeing many designers creating luxe-joggers and leggings. From suede effect joggers by Max Mara, to cream knitted joggers by Mint Velvet, expect your jogging bottoms to feel amazing, and perhaps even work outside of the home (if you so wish).

Keep your feet warm!

If you’re foregoing the stilettos this year, or perhaps having your work Christmas do online, then you’ll be pleased to hear that keeping snuggly and warm for your feet is top of the agenda. Whether it’s gorgeous shearling-lined slip-ons by Porte & Paire, or cosy knitted booties from Mint Velvet, expect the most comfortable year yet – at least for your feet!

Glam but Comfortable

If you are on the lookout for a party-ready look, then designers have a huge host of comfortable yet glamourous styles that have come to retailers across the globe. So for those of you looking to dress up this Christmas, why not try a beautiful lace shirt by Dolce and Gabbana or a more budget friendly version by  & Other Stories to add some drama to your look? If you love dresses, then there are countless comfortably glam styles to choose from. I think a knitted dress is  great way to feel comfortable and warm, yet stylish, and with the right care they can last for years, so when we are able to go out once again, you can re-wear them. From a casual-chic cashmere and wool-blend midi dress by Isabel Marant with balloon sleeves, to a zebra patterned jersey midi dress with turtleneck and A-line silhouette, there are some beautiful options to get dressed up while remaining comfortable this season.

So, will you be dressing to impress this season, or will you be investing in some comfortably chic items to add to your Working from Home looks?

PERSONAL SHOPPING TIPS - CHRISTMAS GIFT IDEAS

As Christmas approaches, I am sure many of us are wondering what a different style of Christmas this will be. If you are looking for some inspiration for gifts you can send to your loved ones, that can be wrapped and lovingly curated by you, without having to leave your home, then I wanted to compile some ideas that may work for your 2020 Christmas.

Stylish Christmas gifts for women

Skincare gift set

You really can’t go wrong when you look for a gift when it’s indulgent, relaxing and something that perhaps your loved one wouldn’t get for themselves, but will adore when they receive it! I love being able to find indulgent spa items such as face masks, body soaks, and lotions. One idea for an “all in one” gift can be a “pamper kit”, with many of these on the market you can be as indulgent as you like, plus they often come with sample sizes so your friends can try out the items. Upcircle have created a lovely pamper kit with a range of their best sellers; as an alternative option, Kiehl’s ultra facial favourites skincare gift set is wonderfully indulgent. For any friends that are vegan, you could create this personalised Aphrodite & Ares pampering & relaxing kit from notonthehighstreet, which includes options such as a fragrance, bath salts, towel, candle, and exfoliating mitt.

Jewellery gift ideas

For a little sparkle at Christmas, jewellery can be a wonderful gift idea for your loved ones. I recommend making sure you know which type of metal your loved one prefers before investing in a jewellery item for them – gold, rose gold, and silver are often the go-to, but you can also see pearls and even quirky colourful jewellery. If you’re looking for a quirky jewellery item, then these colourful sea horse raffia earrings which are hand woven are a fabulous and unique item. This choker necklace in gold with beautiful leaf detail is another unique piece but with a more classical edge – it is a beautiful piece and one that is sustainably created by Smilla Brav. Finally on my recommended jewellery items for Christmas gifts is a bracelet – this can be a more approachable option, and a simple bracelet can be a lovely gift to give to your loved one. I love this silver double drop bangle which comes in 4 different colours, by Rosaspina Firenze, or this Love & Positivity spinning stone bracelet in recycled silver or gold by Amy Russell Taylor Jewellery is a beautiful gift idea.

Letterbox flower subscription

If you have a friend that deserves a regular smile, then a flower subscription box could be a beautiful idea for them. There are lots of incredible suppliers in the UK, and some of my favourites are Bloom & Wild and Freddie’s Flowers. Each of these providers offer a regular subscription that you can have in a 3 month or 6 month option, depending on how you would like to gift. They are seasonal, beautiful, and in my experience last an exceptionally long time, so they brighten up your loved one’s home as a reminder of you.

Accessories

As a personal stylist, I’d be amiss if I didn’t recommend accessories as a great gift item for Christmas. From headbands to scarves, you can find a wonderful item for your loved one this Christmas that can work across seasons for their wardrobe. For a long haired friend who loves colour, this silk scrunchie in pouncing leopard pattern is a beautiful & fun gift idea, as it is made of silk it can make sure that their hair doesn’t go static, too! For a more classic piece you could gift a bag that your friend can use for years to come. From a classic crossbody in black, to an indulgent Alexander McQueen shoulder bag, you really can have some fun finding the perfect bag for a Christmas gift for your loved one.

A stylish notebook

For the friend that loves to jot down her ideas, you can’t go wrong with a beautiful notebook to add to her collection. From the stunning jaguar hardback pack of 2 hardback notebooks, to these beautiful handbound leather notebook in a range of colours, a notebook can be a beautiful gift to give to your friend this Christmas.

STYLISH CHRISTMAS GIFTS FOR MEN

Men can be really difficult to buy for (or is that just me?) so finding the perfect gift for the men in your life may feel more daunting than any of the other gifts you look to get this year! Here are a few of my masculine favourites that you can get online to treat some of the men in your life.

A watch can go a long way

My husband loves watches, and they are a classic piece that can be added to a man’s wardrobe to work with their fashion preferences. If you are looking for a life-time investment piece that your loved one will adore, this PORTUGIESER CHRONOGRAPH with blue face and sapphire glass it’s a beautiful investment piece for that truly special person in your life. Tag Heuer are another fabulous watch maker for men, renowned for their unique sports and classic watches, I love the look of this beautiful Carrera watch with leather strap for the more classic style. If a metal strap is more your loved one’s style, this Longines Conquest Chronographs is a beautiful piece (and under £1,000!). If classic is what the man in your life is all about, then you can’t go wrong with a Rolex. They are an investment piece, but they last a lifetime and are impeccable, my husband’s favourite is the Oyster which has a range of beautiful face colours to match their fashion preferences.



I completely understand that these watches are in the higher spectrum of budgets, but you can find amazing finds through vintage stores and there are countless online stores that specialise in preloved watches such as Watchfinder and Goldsmith’s have their own pre-owned selection. From a beautiful pre-owned Longlines La Grande Classique for just £850, to a TAG Heuer Monaco piece at just £1,925 (they retail at £4-5000) you can truly find a wonderful piece that has history, lasts a lifetime, and will look fantastic.



Create your own Christmas hamper

I recently found this fabulous independent small business that creates a host of incredible indulgent gifts that you can send to your loved ones. They recently launched their Christmas gift offering and one of them is specifically for men. From delicious chocolate treats, to a Gentlemen’s Sheet Mask, you really can get a gift together that feels personalised and fun, all in a neatly wrapped box. You can also indulge your loved one with a Fortnum and Mason gift hamper, which can range from £60 to over £200, and they’re perfect for the foodie friend in your life that deserves a gorgeous hamper as a treat this Christmas.

Cookery Kit

If your loved one is a dab hand in the kitchen, and wants to increase their knowledge then a baking kit can be a great idea. I found this fabulous Pasta Making Kit that gives you all the ingredients and tools you need to make your own pasta, for just  £25. Another fun cookery gift set is the Create Your Own Gin Cream Tea set by The Alphabet Gift Shop, which is a fun quirky option for your sweet-toothed friend.

Men’s toiletry gift set

I have had the privilege of helping my male clients with their personal styling in the past, and something they often ask about during our experience is how to take better care of their skin. If you know someone who deserves a box full of fabulous goodies that will take care of their skin then this organic toiletries set could be perfect, plus it comes in a gorgeous wicker basket that they can use for picnics in the future! For a relaxing and indulgent option, you could treat them to the Morris & Co Men’s relaxation gift set, which includes candle, vegan leather case, nourishing hand wash, and hip flask!

Socks

We’ve all heard that socks are a regular go-to item for men, but let’s move away from the classic styles and bring some fun to your friend’s feet. There are some incredible styles and comfortable options that will keep their feet warm yet stylish this Christmas. For the fun and quirky fashion-lover, these Look Mate London Super Socks in bright blue are a fabulous & fun gift idea. If bright blue with multicoloured patterns may feel a little too much for your friend, then this gift box of bamboo socks can be a great option.

BONUS CHRISTMAS GIFT IDEAS!

Elegant Pyjamas & Loungewear

We all love to be comfortable, and with more of us working from home, investing in good lounge wear is imperative. If you want to treat someone to some luxurious lounge wear that can double as workwear on Zoom meetings, then you could gift them loungewear items they’ll love.

Luxury pyjamas for women

There’s nothing quite like putting on warm, luxurious loungewear or pyjamas, but often we don’t treat ourselves to these beautiful items. That’s where you can come in! These glorious pyjamas by Fable and Eve are soft to the touch while remaining warm for winter and cool for summer, are a fun print that feels beautiful on the skin. For serious luxury, you can’t go wrong with Olivia Von Halle’s loungewear collection, such as this beautiful 1920’s inspired set with mother of pearl buttons and French seams in the classic white and black colour palette. For a more budget friendly option, take a look at Hush’s pyjama collection which has some elegant and fun patterns, including this beautiful “oriental bird” print pyjama set which could work perfectly on a Zoom meeting acting like a blouse!

Fabulous pyjamas for Men

These brushed-cotton pyjama trousers from Derek Rose are a great option, as they are comfortable and fashionable. For a little more fun, these rhino print organic cotton trousers by John Lewis are a cute option.

I hope these gift ideas have inspired you for your 2020 Christmas, and beyond, and if you are looking for a personalised gift that can truly make a difference for your loved one for years to come, then I’d love to recommend my Personal Styling and Personal Shopping gift vouchers.  Whatever you get up to this Christmas I wish you a safe and wonderful end to the year.

HOW TO USE BRANDING APPS TO GROW YOUR SMALL BUSINESS

Most entrepreneurs are always on the lookout for ways to save time. Running a business can be challenging. There’s a lot to do, and it can be hard to juggle all your tasks. But, luckily, there are loads of apps around to make life easier. 

From managing content to creating invoices, there are plenty of tools to help. And, branding is no exception. If you’re looking for ways to work on branding your business, here are some of our favorite apps - keep reading to find out more!

Content Management 

Small businesses often rely on content to get their brand message out there. If you want to make this process as efficient as possible, using content management apps are essential. 

For example, a blog management tool like Wordpress can be helpful in drafting posts, as well as getting key insights into SEO and readability. Or, if you use email marketing to send out content, Mailchimp gives you the power to create and manage campaigns very easily. 

A well-crafted brand identity goes hand in hand with strong online visibility. Many businesses work with an SEO agency to ensure their brand gets the exposure it deserves.

Visual Content 

One of the most important aspects of branding is visual content. However, research shows that. For nearly a quarter of content marketers, designing visual content is their biggest challenge. 

This doesn’t necessarily need to be the case. Luckily for businesses, there are now lots of apps available to create professional graphics, images, and videos. These can be used to improve engagement in social media posts, blogs, emails, and more. 

There’s plenty of choice when it comes to tools. One of the most versatile is Canva, which has a range of features. Alternatively, tools like Adobe Lightroom are great for editing images. 

If you use social media to publish posts and find new readers, you can download apps from the different platforms to do this. Alternatively, to manage your social media content in one place, apps such as Hootsuite provide tools to manage profiles and drive results. 

Logo Design  

Never underestimate the importance of a professional logo. This is crucial in your branding efforts, as it’s your logo that will reinforce your brand identity and ensure your business is instantly recognizable to your customer base in the future. 

For businesses that don’t have a logo or need to give their current one a revamp, there are lots of tools available to create one. Apps like LogoCreator are ideal for creating logos that can be used on your website, social media, blog, and other platforms. 

Podcasting Tools

Podcasting is known to be one of the most effective marketing tools. They are more popular than ever, and they are an amazing way to showcase your brand and expertise. 

When using podcasting as part of your branding strategy, no doubt, you’ll be looking for the best tools. Tools like Anchor can help you make recordings and other audio clips, including voice clips, which can then be shared instantly with your audience. 

Analytics Tools 

For any business owner trying to track the success of branding efforts, there’s a multitude of tools available to help with this. 

One of the most commonly used is Google Analytics, which has features like tracking visitors to your website and generating marketing reports. 

For entrepreneurs trying to grow a small business, maximizing efficiency and productivity are key to success. Apps are a fantastic way to streamline processes and simplify the everyday running of your business whilst maintaining strong customer service. 

If you’re looking for the best options, the tools we have listed are all awesome for saving time and cutting costs, yet staying professional. This gives you the freedom to work on growing your business and boosting sales. 

PERSONAL STYLIST TIP: THE CROSSOVER PIECES EVERYONE SHOULD HAVE IN THEIR WARDROBE

I love a tidy, organised, and season ready wardrobe, which you can learn about here, but there are often pieces that we call “crossover” pieces that can stay in our wardrobe during all seasons. They are items of clothing that you love, and can be timeless in your wardrobe.

Crossover clothing examples

I wanted to share with you a few of my favourite crossover pieces in my own wardrobe to help inspire you, and recommend some items you can add to your wardrobe that will work for Autumn, all the way to Summer!

Leather jackets

A leather jacket can be a staple in your wardrobe, and will always stand the test of time. I recommend investing in a really good jacket that you adore, if you are vegan there are countless faux-leather jacket options you can get nowadays, such as this Melrose vegan moto jacket, or this bright cobalt blue BB Dakota biker jacket, for those of you who just love a splash of colour! There are also the classic leather jackets that age with time and become softer and more classic with the years, such as this black All Saints moto jacket or this DOUBLE-FACED BIKER JACKET by Zara.

As someone who truly believes that eco fashion is something we really need to be conscious of, you can get some incredible vintage leather jackets from vintage shops in London or surrounding areas, so if you are able to visit a vintage clothes shop, I recommend having a browse for one that has been preloved and is much softer to use. You can also try out one of the online vintage stores such as Vestiare Collective, hardlyeverwornit.com, Thrift.plus, houseofvintageuk.com, or Vinted – which is an app you can use to sell or buy preloved items. Whichever place you go to, I truly love a leather jacket as it can last a remarkable number of years in your wardrobe as long as you take good care of it. You can wear these in the Winter as your top layer, or in the summer as outerwear over your shoulders to add a touch of protection for the evening.

Classic tee

A good t-shirt is hard to find, but when you have the go to shape and style that works for you, then you can utilise them as a great crossover piece in your wardrobe. I have a selection of white and black t-shirts that can just be thrown on in the summer, or added as an extra layer in the winter, that can I go to in my wardrobe when I need them. A cotton t-shirt is best for all weathers, like this one from & Other Stories, but if you are looking for something a little more trendy, you can look for a vintage band t-shirt, or a graphic tee with a cute design on it like this one from Lanvin that can add a little flair to your simple outfit of jeans and trainers, or keep some casual fun to your midi-skirt and heels.

One of my favourite t-shirt stores is Happyfern, a new sustainable brand launched by Gosha Doubtfire, that makes t-shirts and sweatshirts in recycled cotton, for women, men and kids. We’ve even collaborated to create a one of a style tee too!

Crossover dresses for all seasons

Dresses can be a really easy way to dress up or dress down in a flash, just using the right accessories. There are of course dresses that work specifically for summer or winter, but with the right additions you can change up your favourite dresses with a simple knitwear item over the top, or a long-sleeved top underneath. You could even add that excellent leather jacket or a blazer in autumn and winter to keep yourself warm. A simple strappy dress, such as this one from & Other Stories or this slip style dress from Envelope1976 can work beautifully for summer with a light blazer on top, as well as in winter with a lovely big high neck jumper over the top. If you prefer to keep your arms covered during the summer and winter, then this long sleeved polka dot midi dress can also work with a cardigan, or a cropped jumper to keep your waist the main focus while remaining warm.

If you like items that come as pairs, then this season, All Saints have already done all the hard work for you, with their jumper and dress combinations. I love this black feather print strappy dress with luxurious over jumper, both of which can be used separately or together so you truly have several outfits you can make with just 2 crossover items in your wardrobe!

I hope this has inspired you to not only see the benefit of having crossover items in your wardrobe for all seasons, but helped you know how to maximise those items already in your wardrobe. If you’re unsure on where to start when it comes to personal styling, then I’d love to chat with you.

PERSONAL STYLIST TIPS: TOP AUTUMN COATS FOR YOUR WARDROBE TO SUIT YOUR SHAPE

As the cooler months set in, and we begin to take out more jumpers and put away the summer dresses, you may be looking to find an autumn coat. Coats can be an incredibly personal thing – I know of one client who tried on 10 coats and just didn’t feel any were “right”. The outer wear in any outfit needs to be comfortable, reflective of your style, and also, importantly for this time of year, warm! There are some go-to classics that will work each and every year, so I wanted to start the Autumn with the top three classic coats I love, with a few modernised versions for the trend-setters among you!

The Trench Coat 

This is a pure classic, and one we have seen throughout the years. Often in a camel tone, it can be an effortlessly chic option to layer on top of your clothes. Usually with a large belt to bring in the waist, this style can work incredibly well for many body shapes. If you are more curvaceous I recommend utilising the belt to show off your waist, whereas if you are tall and slender, keep it open to add more dimension to your shape.

For a similar shape and military style, but with a more elegant look, you could invest in this Danielle Frankel Allegra corded lace-trimmed organza and tulle trench coat – it is definitely an investment, so make sure you truly love the style. If you’re more colourful, you can try out a colourful trench coat, like this Topshop piece in mustard, which are becoming more and more popular and are a great way to add some colour to the darker days.

 (Bottega Veneta – convertible crinkled glossed-leather trench coat)

The trench coat really is the most classic of all coats, it can be worn in a chic way with all black underlayers, all the way to a modern take with a casual t-shirt and maxi skirt underneath.

The Aviator Jacket

An Aviator jacket is a true classic, vintage, boyfriend-esque vibe, while also being super comfortable and most importantly, warm! There are a range of new styles being brought to the fashion world this year, with oversized options by Pieces, to this classic shearling zip-up black jacket by REISS as well as their reversable version which means you have 2 jackets in one!

With most aviators, no matter whether they have the added belt at the base or a shearling interior, the style works perfectly for hourglasses due to the way they are shaped and often tapered in at the waist with their classic pockets. You can also style this jacket as a pear shape as long as the coat is more cropped in style, and finishes above your hips.

Teddy bear coats

You may have seen these blasting across the fashion world last year and they are here to stay again. A warm, luxurious, and comfortable overcoat, the teddy bear coat can come in a range of lengths. The classic teddy bear coat is by Max Mara, and comes in a range of colours to suit your preference.

The great thing about a teddy bear jacket is that it can work for every body shape. I suggest that if you are petite then look for a version that is specifically catered for your height, or a cropped option like this mint green teddy coat by ASOS Design. If you are an hourglass or pear shape, as with many oversized styles, you may loose your shape, so if you can get a belted version or wear it open rather than buttoned, you can still bring in your waist.

If you’re looking for a colourful option, rather than the neutral version, this baby blue Reclaimed Vintage option is a unique choice. You could also invest in this Stand Studio midnight blue faux fur option, that follows the similar styling as a teddy coat, this is another very easy coat that can be good for every body shape, although hourglasses and pear shapes might lose their waist definition by wearing this. It is still considerably cheaper than the Max Mara Teddy, but feels very similar with potentially a more mature fabric.

Double breasted coats

Military has such a wonderfully androgynous styling, and if this is your go to look, or you are looking for a coat that can toughen up your more girly style, then a double breasted jacket can be a great option for the autumn. Keep yourself warmer with a coat that is woollen, like this Balmain option.

A double-breasted coat is perfect for people with a more rectangular shape, who need to define their waist as the shape of the buttons, particularly on the Balmain option, create an optical illusion of a narrower waist. It also works incredibly well on hourglasses, as your naturally defined waist will fit perfectly within this coat. Tommy Hilfiger have also created a checked double blazer that is great if you love a professional pattern that is always a classic.

The belted jacket

If you like a coat that is truly a waist definer, then you can’t go wrong with a coat that has a belt! For added warmth, you can go for a quilted option as with this olive green creation by Alexa Chung – if you choose a similar style to this, be cautious of the quilted style if you are a more oval shape, as the belt may not do your shape justice.

If you are looking for a more classic option, perhaps without the quilted pattern, then & Other Stories are well known for their fabulous belted coats, such as this neutral alpaca option which also has buttons, as often just a belt on a jacket can still let the chill in! 

PERSONAL STYLING TIPS FOR ENTREPRENEURS - WHAT TO WEAR FOR A BRANDING PHOTOSHOOT

As the world begins to re-open, and countless entrepreneurs are starting up new fantastic businesses, or wanting to rebrand and announce their business reopening, there are lots of people coming to me asking for advice on what to wear at their business photoshoot.

Photos are a pathway into getting people to notice you for all the right reasons. I know the importance of photography, particularly for my business, as my service is so personal, I want people to trust, like, and get to know me just by seeing my business images. With just a few correct selections, your business photos can convey the perfect message to your customers!

Here are just a few of my tips that I share with my clients in advance of their business photoshoot.

1) Define the message you want to give through your image and choose outfits and colours that'll help you express the right message. If you haven’t read it already, you can read my article on How Colours Affect your Mood, which can be a really useful piece to help when you are deciding on which colours convey your business in the best way. It’s incredible that a colour can instantly make someone feel a certain way, so if you haven’t gone through the process with a branding expert in terms of the right colours for your business logo, or just haven’t got there yet, then the colours you choose to wear in your business photos can make a huge difference, and should reflect your business in the best way.

2) Define your target audience. Understanding who are you talking to will have an influence in your image and looks choices. When you have a branding exercise, knowing your perfect clients is essential to your entire business. Who are your perfect clients? What do they expect from someone delivering your service or product? How do you want to be perceived by them? When you know your customer avatar, you will be able to attract them to you with the right outfit choices and image options through your photos.

For example, if you are a business coach working with women in corporate jobs, you may dress in a more formal pencil dress with a colourful necklace to show that you are professional, but with personality. On the other hand, if you are a make-up artist, you will want to show colour and flair, to show you know the current trends and how to work them. These are simple considerations you can have when thinking about the perfect outfit and styling to choose for your business photoshoot.

3) Enhance your personality. Remember, your personality is a unique selling point and can help you stand out, so always express it through your style. So, if you are a bright, bubbly, and excited person, let that show through the outfits you wear. If you are a reserved, professional, then you can choose more muted tones.

4) Wear colour shades that work best for you and your features. Although you may be overwhelmed right now with all the options of what to wear to get the best results, the most important thing I believe on top of all of this, is to make your feel confident and shine brightly. The way to do this best, is by choosing the colour shades that work best for you.

If you are feeling overwhelmed with the thought of your upcoming business photoshoot, or perhaps you have a team photoshoot coming up and want your business to be reflected appropriately, and want to organise a group session to help get everyone ready, then please do get in touch. I am always so delighted when I can help my clients feel their best, look fantastic, and show their business in the best light through their photographs. Besides, you’re investing in your business with a professional photographer, so you should invest in yourself to make sure the photos look the best they can!

PERSONAL SHOPPING TIPS – HOW TO MAKE THE MOST OF THE NEW WAY OF SHOPPING

I have seen with clients recently, and throughout London, that people are concerned and unsure about what will happen with shopping in the future. In Italy, my hometown, they permit you to try on clothes in their shops, with face masks and hand sanitiser required to ensure the safety of shoppers. However, in London, some bigger brands such as Zara, are not permitting shoppers to try on their clothes in their shops. Smaller brands will allow you to try on the clothes, and they will then take these away, sterilise them, steam them, and putting them back into the store for safe use.

For me, it is very difficult not to try things on. Even if shops will allow you to take clothes home, with extended returns policies, there may be some difficulties in terms of bringing back items.

Here are my tips for shopping with these new regulations in place, to help put you at ease.

1.  Research shops in your local shopping centres that will permit you to try on clothes. You can find out on their websites what their policies are, and this can help you navigate the shops that will give you the time and opportunity to really ensure the items you are buying will fit.

2.  Plan your shopping trip at less busy times, if you are able. With the new measures in place, many shops are only allowing a certain number of shoppers into their stores, so you will want to, if you can, go at quieter times. This will stop you having to wait for a long time in queues.

3.  Take several items home with you. This can be the best option when trying isn’t allowed but you really love something, take it home with you and then plan the time to return the items (if any!).

4. Use a personal stylist! They can do the research and planning for you – taking away the stress of wondering if a shop will permit you to try on clothes. You can then be much more confident that when you are going shopping with a personal stylist, that the shops you are visiting will allow you to try on clothes.

5.  A personal stylist can also take back your return items should you have found items in stores that are not allowing customers to try on clothes.

A personal stylist is someone who can take away the stress of shopping in pre-covid situations, and now, more than ever, their knowledge and experience can truly assist you in your shopping experience. They will know a huge range of brands that can work for your figure, your personal style, and your preferences. They can also assist you with finding items you may not have originally thought about, making it a fun and exciting experience.

Now is a great time to use a personal stylist too, as the shops are less busy, giving you more time to safely browse through clothes with your companion by your side, helping you find items that will truly work for you. Sales assistants will also, more than ever, be more available as they will have less customers in their stores and are working hard to ensure customers get the best experience during the less busy times, as customer loyalty is essential for their brand.

TIPS FOR WEARING YOUR FACE MASK WITH STYLE

Perhaps not everyone is wearing a face mask each and every day, but they have become an essential item to wear. However, with these safety measures that are keeping us all safe and allowing us to finally get out to the office, to shops, and to see friends at a safe distance, I have heard that people are struggling with certain aspects.

Here are my top tips to help you wear your face mask, without having the issues I have heard my clients share with me.

Make-up tips when wearing a face mask:

1. Focus on your eyes. As wearing lipstick is pretty useless when wearing a face mask as it can smudge, or people just aren’t going to see it, now is a great time to bring focus onto our eyes.

2. Use fun colours to help bring some joy into your and other people’s days, by showing off your personality through your eye make-up!

3.  Use concealer to help cover any redness or dark circles[Stefania 1] , so that your eyes can remain the focus of your face, whilst making you feel your most confident.  

Tips for choosing your face mask:

1.  Choose a mask in one of your best colours. What colours go best with your personality, your skin tone, your eye colour, and your wardrobe? With so many face mask options out there, you can be spoiled for choice, so make sure it is working for you.

2. Make your face mask a part of your accessories. Sequins, patterns, different shapes – these are all elements that are now being added to face masks by designers, so you really can have fun with your face mask, and make it a real accessory.

3. Consider eco-friendly, and washable options. There are some great designers out there who are giving back through the sale of their face masks – which can be a great way to give back to the community, whilst also caring for one another through wearing this essential safety item.

Where to buy your eco-friendly and washable face masks, in the UK:

To help you find some more fun, colourful, and eco-friendly face masks here are a list of shops I have found.

Pucker Masks

These colourful masks are all created by UK seamstresses who have been out of work due to Covid and are paid a living wage. They also have an adjustable nose bridge and a pocket for a filter, should you wish to add one. Added onto this, they also give 25% of their profits to charity.

NotJustClothing

This UK brand is offering a truly bespoke experience with customisable face masks. You can have a UK tube station, a word, or initials added to these minimal face masks. They are also made in the UK, are carbon neutral, with 50% of their profits from their face masks (and their t-shirts) going to Masks for NHS Heroes.

Isabel Manns

This UK-based womenswear company create their face masks, as well as all of their clothes, with fabric cut to minimise waste. Each of their face masks are reversible, and profits from their sale goes to the NHS. With an incredible range of patterns and colours, you really can let your personality shine with these masks.

Migrate Art

The charity, based in the UK, have created a range of reversible, reusable, and washable face masks in collaboration with 10 artists. They have a campaign called #masksformeals which has been set up so that 100% of the profits from sales of their masks will go to Refugee Community Kitchen to help them feed the homeless in the UK.

During these uncertain times, it can be worrying to consider what to do next, and you are not alone. I hope with these tips, you will feel more confident prior to your next shopping trip, and will have a face mask that truly reflects your personality. If you would like assistance with a personal shopper who can maximise your time, and make your experience less stressful, then please get in touch.

PERSONAL STYLIST TIPS - HOW TO PACK SMART

HOW CAN YOU PACK SMART TO BUILD CONFIDENCE ON YOUR HOLIDAY?

With the country coming out of lockdown, and many of us yearning for even a few days away from the day to day lives we have been leading during these uncertain times, you may be thinking of taking a short break. The most important part of making a trip the most enjoyable experience, other than the location and the company, is, in my opinion as a Personal Stylist, a selection of clothes you feel great in.

In this article, I wanted to share a few of my tips to help you pack smart, and make your break the most enjoyable it can be.

Make sure you really need the item/s you are taking

Research is a key element of planning for a holiday, the same goes for packing! Make sure all of the items in your luggage will actually be useful where you are going. What are you planning to get up to during your time away? If you are planning lots of walking and rest, you probably won’t need the stilettos. If you are looking to break by the beach with cocktails and date nights with your loved one, then the walking boots may be taken out, and the stilettos put back!

Really research what you will be expecting from the location you are visiting, the weather that may be expected, and what you are planning to get up to, to help you maximise your luggage space.

Only take items that bring you joy

The clothes you want to take with you are those that really make you feel great. Ask yourself if you will wear the item, and take the first response as your true answer. If there is doubt, then don’t pack it. Make sure that you feel comfortable, confident, and know that the items you are taking are joy-bringers. Don’t pack items you haven’t worn for ages (unless, of course, it’s a bikini that you loved on last year’s holiday!)

Capsules are essential

It’s best to have less in your baggage, than a confusion of items. Making a capsule packing structure will help you to see multiple options of outfits from only minimal items. Bring clothes that work together in palette, and ones that you know you wear together regularly. This will help you maximise space and prevent stress when picking out your clothes.

Plan your outfits

If you have the time, I highly recommend you plan your outfits, especially those that are for fun nights out or special occasions. When you plan ahead, your stress levels will dramatically reduce, and you will find you will feel joyous about what you pick out of your holiday wardrobe for each of the events you have prepared for!

Tissue paper is a great way to prevent creases

The old trick of using tissue paper (the type you wrap with) is actually incredibly beneficial! For some breaks, especially when you are visiting somewhere for only a small amount of time, you will not have access to an iron. You also probably won’t want to spend your valuable time getting those creases out of your beloved items! One way to stop the creases is to use tissue paper when you fold your clothes, especially those that crease easily.

Have fun

After all this time in lockdown, and only just being able to take breaks around the UK, the last thing I recommend for packing smart is to have fun. Embrace the time you have on your holiday, and let your clothes bring confidence, joy, and the ability to truly enjoy your time away.

 What are your tips for packing smart?

PERSONAL STYLING TIPS: 3 STEPS TO STYLE SUCCESS

Style can feel a little overwhelming as an aspect – many of my clients feel they don’t know their own style before coming to me. They do know that they like certain fashions and styling, but are unsure where to start.

In this article, I wanted to share 3 steps you can take to help you start your journey to finding your own style, and make it a pleasure rather than stressful.

Step 1 – Colour can make all the difference!

Have you ever noticed there are certain colours you may gravitate to? Perhaps there are patterns and colours that make you feel your most confident? These are often the best colours for your wardrobe and for your skintone, which can be a great starting point to your style vision.

Look at your wardrobe and see which colour/s you see most of in there. Do these colours make you feel confident, beautiful, even sexy? These are the colours that you can go towards for the future investment pieces that you make.

I do suggest a more in-depth colour analysis to truly know the colours that work best for you, but to help you for the short-term, this step can be really helpful!

Step 2 – Consider what your day to day life looks like

Now that you know the colours you want to include in your style, you can think about the types of clothes that will work for your every day life.

What do you get up to each day? Are you running to the office and require professional looks to maximise your confidence and feel appropriate for the office?

Perhaps you are a business owner and head to meetings with clients, as well as needing comfortable clothes to work from home, but that can instantly swap out to work for the virtual meetings?

When you know what your daily needs are, then you can look at what can work for your wardrobe. Your style doesn’t have to follow the rules that others impose, but they do need to work for your needs. If you are a busy mother who runs your own business, 6 inch stilettos and pencil skirts may not be the most appropriate thing for your day to day style needs! However, you could have a pencil skirt and wedges, if that feels right for you.

This takes me onto step three!

Step 3 – Who are your style icons?

Something I often ask my clients in our Personal Style Masterclass, is who their style icons are. What makes them your icon?

Knowing who dresses in a way that you love can really help you find clothing that is similar, and can help you create a style that works for you. There can be several icons you can find that can have similar styles, so it can help you really drill down and see what styles are the ones you gravitate to. One of my clients I worked with recently shared that her style icon was Cate Blanchette, with an androgynous style and blazers that stand out, this helped her curate a wardrobe with outfits she loved.

When you feel your wardrobe sings your personality, and works towards building your daily confidence, dressing can be a pleasure each morning. If you are finding it difficult each day to plan an outfit, or go through clothes overwhelm, I’d love to help you with my Personal Styling Masterclass, where we will have 2 hours to create a style, learn your body and face shape to enable you to find the styles that work for you, and make you more confident each day. 

SEVEN SECONDS TO IMPRESS - HOW TO MAKE YOUR SEVEN SECONDS REALLY WORK FOR YOU

Did you know it can take just 7 seconds to make up your mind about whether you want to engage with someone, or not?

This can be very scary numbers for some of us, but what if you knew that those 7 seconds that someone had for you, they knew straight away who you were, your personality, your passions, and that they want to connect with you more? These 7 seconds can be essential for when you run your own business, work in a corporate office, have a date to go to (!) or any interaction really, and it also matters on video too.

I recently had an online talk with videographer and YouTube expert, Eugenia Zagoruyko of uFocus, where we shared our tips on how to impress in just 7 seconds using video. With her fantastic tips for getting everything right on your video, and with my tips on styling, we had great feedback from the attendees of the talk, to help give them the confidence to get started with their videos for their business!

I wanted to share some of the tips we shared, in terms of styling advice & video advice, so you can potentially get started with building your confidence, and know that the next time you meet someone new, those 7 seconds won’t worry you.

TIPS FOR IMPRESSING IN 7 SECONDS ON YOUR VIDEOS:

Some of the top tips Eugenia shared with the group were:

1. The light is important! Your camera will take on the light in a different way to how you see it with your eyes. Don’t have a bright light behind you, as people will be distracted by the bright light behind you, and lights above you will cause difficult shadows. Have a light in front of you to help light up your face.

2. Consider your background. As minimal distractions for people as possible is important, but don’t feel you have to have just a white background. You can show off your personality with your surroundings but help ensure that you are still the star of the video.

3. Set up your camera for a feeling of conversation. People look at you through your videos and feel as if they are there with you, so the perfect framing is with your face and shoulders. It helps viewers to feel as if you are close enough to have a conversation with them.

4. Take off your glasses – the effect is twofold here. Firstly, when you have your lights set up for your video, they can often reflect off your glasses, and can be distracting. It also helps you to prevent yourself from being distracted by yourself whilst you are filming!

5. Ground yourself. Take a moment before you start your video to ground yourself, smile, and take a breath. This will help you get prepared and in the zone prior to recording. When you finish, smile, count to three, and then you have enough time to stop your video comfortably.

PERSONAL STYLING TIPS FOR IMPRESSING IN 7 SECONDS ON VIDEOS:

Now here are my top tips for styling yourself for your videos, to help you feel confident and built rapport with people in just 7 seconds!

1. Consider how much people are seeing of you on your videos. Most of us only show our face and shoulders in our videos, so these are the most important parts of your outfit.

2.  More make up is often best. Video cameras pick up things differently to our eyes, so you will need to apply a little more make up that you usually would in your day to day life!

3. Bring the attention to your face through your styling. Steer away from too vibrant colours and consider minimal accessories, unless your brand is all about extravagance! Bring people’s attention to your face so they can listen to what you are saying, rather than fluttering between your clothes, your accessories, your background, and then your face and what you are speaking about.

4.  Consider the best colours for your skin tone. Try to understand what are the general characteristics of your face, for example light colours, which means lighter colours work best on your skin; vs darker colours work great on a darker complexion. For a more bespoke colour analysis to help you really know what works best for you on camera (and in person!) a colour analysis can truly help.

5.  Video is no different than in person. Although we want to be comfortable and embrace the joys of working from home, it is important to consider these video meetings, and professional videos as if we were meeting people in real life. It’s important to give the commitment to the videos as you would a talk, a meeting, or a business event. It can also help to make you feel uplifted and ready to take on the video!

I hope these 10 tips help you prepare for doing more videos whether for meetings, networking events, or when you decide to start filming for your business. To see the full video, head to my YouTube channel.

A huge thank you goes out to Eugenia of uFocus, for sharing such important and useful tips, and for all the time you have given. Please visit her website for more details on how she helps clients with videos, and her upcoming workshops.

TOP TIPS TO DEVELOP YOUR PERSONAL BRANDING AND ALIGN IT WITH YOUR PERSONAL STYLE

When it comes to running a business, your brand is something that makes you unique. Often, this branding is something that you work on studiously with a professional, so you can ensure that your business shares the right message, style, personality, ethos, values, and attracts the right clients. This branding is something that can carry across to your personal style, and it is something I love helping my entrepreneur clients work on together, so we can align their business brand with their personal brand.

Something I must share before I get into the nitty gritty, is that you don’t have to be a business owner to have a personal brand or personal style. When you discover your personal brand it makes shopping effortless, styling yourself stress-free, and helps you discover the style that you love for yourself, for each day. So whilst this article starts out with the background of business branding for entrepreneurs and how they can align their personal style with it, this can be beneficial to anyone looking to create a personal style that they can feel confident and comfortable in each day.

Authenticity is the base for your personal style

When I co-hosted a workshop with branding expert Marianne Hartley in May 2020, we spoke about the way business branding and personal branding can come together. The first thing we picked up on was the essential element to any personal branding and personal styling journey is authenticity. To be authentically yourself is something that can become a blessing each day. When you feel you can be confidently yourself, you will feel more comfortable, attract the right people to you, and you will be able to distinguish yourself in a unique way, without feeling uncomfortable.

When you can curate an authentic wardrobe that you can go to with confidence, you will be able to be yourself when it comes to conveying your message to new potential clients, in meetings, and through social media. Consider a few questions when starting to discover your authentic style:

1.       What do I feel most confident in?

2.       What style icons do I gravitate to the most, and why?

3.       What message do I want to convey to clients and with my personal style?

These are just a few questions you can ask yourself when you start to take the journey to working on your authentic style wardrobe!

The psychology of colours

I recently shared an article which takes a deeper look into the psychology of the colours we wear, and how they can be seen by others & affect your mood, which you can read here. Colours can be an incredibly important part of your business branding process, as you will discover when you speak with your branding expert. They can have hidden meanings, deliver certain reactions for people, and create an instant response when people see your branding. The same goes for the colours you choose in your outfits. Not only are colours an important part of helping you feel a certain way, as well as helping your specific skin tone light up (which can be discovered through a colour analysis), but they can also develop an instant psychological response by people who see the colour.

With just the above three options I have shared, different reactions to their colour choices for their outfits will happen, automatically and subconsciously within you. They are all professional women, who have chosen their outfits based on their personal style choices, their branding, and their confidence. This is not to say any colour is “wrong” to wear, it’s to consider what colours work best for your business and personal branding, so you can easily and effectively convey your personal message quickly, without having to say a word.

The reason why I love being a personal stylist is that I can work with men and women to help them create a wardrobe that speaks their message, helps keep them confident each day, and help them to discover the joy of shopping and creating outfits. This is never more important than with the colour choices they have – as this can so effectively boost your confidence in a moment.

Clarity and Consistency

My final tip, when discovering how to create a personal brand and personal style for yourself, is that you need to make sure you give the right message through your image, that your image quickly tells who you are and what you do at first sight, as well as making sure that this message is aligned with your brand message. That’s a lot to take in, I know! So let’s just quickly discuss the clarity side of your personal style.

When you work with someone, like a personal stylist, to help you develop your business wardrobe, you will speak with them about the day to day requirements of your wardrobe. You will also speak with them about the message you want to convey to those you meet, whether this is “confident and laid back”, “quirky and unique”, “professional and trustworthy” or any mix of feelings you want to bring to others. With this in mind, you have therefore discovered the clarity you need to have within your business wardrobe, making it much easier to know what outfits and colours can be used to convey these messages quickly to others, just through your personal styling. Just as you would do with a branding expert to create your logo, your website, and your marketing message!

For example, with a quirky, feminine personal style, like the first image above, you can play with the shapes of your dresses, the patterns, and even the colours, whilst continuing to have clarity around the message you wish to convey. In the second styling option, you can convey a professional yet approachable message, with the jewellery being a stand-out piece throughout your styling, and having a more laid-back styling option with your clothes, which you can easily add more professional styling with just with a change of shirt or less jewellery. Finally, a professional and corporate option as with the third styling image, will be easy to continue throughout your outfits with the addition of a blazer, suit trousers, a shirt, or more laid back blazer if you want to remain professional but perhaps a little laid back.

Once you have the clarity around what message you want to give to others through your business styling, you can then create the consistency within your wardrobe. You can have outfits that are easy to create each day, helping you to have a stress-free morning, and you can easily find new options when you go shopping.

If you are looking to develop your personal brand, or create a wardrobe that can be a joy to open up each morning, then I hope this article has helped. If you’d like a little more assistance to help you on your journey to creating a personal style, I’d love to help you. I offer my online personal style masterclass in just 2 hours, which can be hosted online and will help you create a personal style that you feel confident in. Give me a call to arrange a free virtual consultation and we can take it from there!

SHOPPING TIPS - TOP INVESTMENT PIECES TO BUY TO RENEW YOUR (LOCKDOWN) LOOKS

Although the lockdown has meant some essential shops will be opening, I wanted to share with you some investment pieces you can add to your wardrobe to help renew your looks for work and play!

Some tips for investing in accessories and clothing

Investing in items such as jewellery can be an incredibly rewarding experience. Not only does it means you have a cherished item in your wardrobe that you’ll love wearing, but you will have a piece that lasts the test of time.

I truly believe in eco-fashion, and with investment clothing pieces and jewellery, you will know that the items you spend slightly more on, will last throughout your life. They quality of the items I recommend below, will be that of pieces that you will cherish and lovingly care for, so when you do invest in them, I highly recommend ensuring you know the care requirements such as cleaning and adjustments if in future you need anything tailored or changed according to your lifestyle or body changes. I do recommend that pieces you adore that you want to fit you excellently can benefit from having a tailor work on them so they fit you perfectly.

Headbands

I have recently shared some tips for online meetings, which included my love of hair accessories to help totally transform your look, especially if you are busily looking after even more tasks each day during lockdown!

Colourful headbands such as these from Etsy designer LollyKiks, are a fabulous and easy option. They instantly add colour to your outfit and cover up that hairstyle that may be in need of the hairdresser! They are very budget friendly, and work for an array of hairstyles as they have the elasticated bottom to help keep it in place.

For a more classical style, Alice bands are another alternative way to transform your look, and are perfect for shorter hairstyles as they do not scrunch up your hair. I love this fabulously colourful and unique Alice band from Orelia, and it is available in an emerald green style with a tiger (!) or a more delicate option of pink with flowers.

If you prefer something without a pattern, I found this beautiful gold headband which has an added “knot” at the top to add definition. It is in a faux leather so is vegan friendly, and really adds a touch of glam to your hairstyle!

How to use colourful scarves to transform a look

Scarves are a fabulous way to add colour, personality, and definition to an outfit and can totally transform something that feels monochromatic. Now, I love the monochromatic style, especially for professional outfits, but when you add a scarf you can then add a touch of personality to the look with something that perfectly fits in your handbag (or even your back pocket!). You can transform a look with the same scarf but styled in countless ways, so have a play with the different options and have some fun!

One option for a scarf is the stunning Dolce and Gabbana silk scarf, which is an investment that you will cherish and will stand the test of time in terms of style. If you are someone who loves floral patterns and it works with your personal brand, it can definitely be an item to invest in for your wardrobe.

A shawl can be another option within your scarf collection, and can transform your outfit, especially this piece by Missoni which has fringes and colour! It is another high quality designer investment piece, but if you are looking for an item that can work to help bring some personality to any outfits, or if you are someone who wants to add colour without feeling committed to an entire outfit, I highly recommend a shawl such as this.

However, if you have a moderate budget for investing in scarves, you can invest in colourful items that work. This silk scarf which has been created using a design by 17th Century Japanese artist, Katsushika Hokusai. For a colourful floral silk scarf option, you could invest in this beautiful yellow number by Powder.

Colourful or detailed at collar tops

Tops can be accessories too, and there is nothing quite like a simple shirt with a touch of flair at the collar. Many brands have made fun collar accessories you can add to your shirts, or you can invest in the stylish top from the beginning and let your personality shine with your collar.

Starting with an investment item by designer Givenchy is this beautiful pussy bow blouse which is a simple black and white with the drama truly being shown by the collar detail. This shirt can be transformed depending on how you tie the bow, or how you style it. Try with jeans for a smart-casual style, or make it super professional with a blazer and work trousers.

For a more budget-friendly option, designer Kith and Kin have created this beautiful blouse which is perfectly simple with a touch of fun at the collar (and the cuffs) with a gorgeous design to let the blouse have some accents, without feeling overwhelming.

For even more fun, why not try out a quirky colourful shirt that will really add some personality and joy to your outfit? I love this Mariana Deri blouse which is a new fun take on a classic polka dot – isn’t it just sheer fun?

Top Investment Pieces for your Wardrobe - Earrings

Earrings can transform a look and can help to add a little sparkle or flair to your outfit in a flash. When you invest in a beautiful pair of earrings, and look after them, they can be a piece that you go back to for years to come.

For a little colour with a professional edge, you can try these beautiful hand-crafted earrings by Jennifer Behr with Swarovski crystals and glass pearls with a drop silhouette. There are also these beautiful colourful drop-earrings by Magpie Rose. This style of earrings work perfectly to transform your busy Mum white tee to a professional look, just wearing these earrings! They can also work beautifully with a classic monochromatic look, such as a black suit, slip dress, or polo neck.  I recommend colourful earrings like these if you want to add a touch of colour to your wardrobe, too.

I recently fell in love with Italian brand, Nali, which have excellent on-trend jewellery at very reasonable prices, like these colourful drop earrings at just 16euro! Such a steal and they are an easy way to try out new trends before finding which ones you truly want to invest in and keep forever. Nali sell online, as well as in stores such as TK Maxx and some independent stores, so you can try them before you buy them too.

For a more abstract or original look, these unique, 14k gold plated drop earrings by Pamela Love are amazing! The colours, shapes, and mismatched style are incredibly popular at the moment, and I think work really well for people who are more unique in their style choices. If you want to show off your personal flair, then earrings that are mismatched can be a great go-to. These are quite long earrings so may suit shirts that are more v-neck, to elongate your neck.

To try out the asymmetrical look, you can find this style on a tighter budget to test out the look, as it can feel strange to wear two different looking earrings if you are used to more traditional styling. this pair by Liars & Lovers are budget friendly and have some fun colours to bring some personality to your outfit.

Investing in necklaces for your wardrobe

My final investment pieces you can add to your wardrobe is necklaces – these are an accessory many of us may already have in our wardrobe and can help to make a simple look be elevated.

Colourful necklaces are a great investment to add to your wardrobe, as with the earrings above, they can go a long way to transform how your outfit looks without having to completely change – speed is of the essence, especially during lockdown! When you invest in a beautiful necklace, you will want to take into account the colours that work best for your skintone and your current wardrobe. From a blue necklace in 18k gold, to a pearl and pastel pink statement – you will want to make sure you find a colourful necklace that works for you. 

For even more of a statement, you can try the statement chain look which requires a more adventurous personal brand. This really is a statement, but one I love the look of when styled correctly. The great thing about these chains is that they not only make a huge statement for your outfit, but can mean the rest of your look can remain minimal – if you want it to, keeping your outfit choices simple, with just the jewellery to add your personal styling. Starting simple, you can try a gold or silver chain, which can be an easy first step into this trend, or for a more budget-friendly alternative Nali, have this stunning large chain necklace in beautiful pink tones at a very reasonable price. There is also this beautiful dual chain necklace by & Other Stories which is a more delicate but still on trend look.

No matter what trends are “hot right now” your investment pieces should be ones that you adore, especially when they have a higher price tag. You should consider the care they require to make sure they last, and that they work with your current wardrobe so you can get pleasure from wearing them.

I am here to help should you want to have assistance with how to create a personal style that you love, that works for you, and can help to keep you feeling confident during and after lockdown. To arrange an online personal styling session, please do get in touch.

WHY BE PRIMARK WHEN YOU CAN BE GUCCI?

You want to look effortlessly stylish, but your patience is short, and you struggle to find a great fit, in that ‘wow’ colour.

So, you end up in the same bland colours you’ve always worn with no inclination to spend your precious time-off on shopping trips that leave you in despair.

Your wardrobe is bursting with clothes you never wear because you didn’t really know how to choose. Some items have the tags still attached after your disastrous impulse buys.

A personal colour analysis is the answer to your problems – delivering a valuable service that saves you time, money, and stress.

At your consultation, you will learn the exact colour palate from 16 seasons (rather than the usual 4) that perfectly matches your skin tone, so you will look radiant and feel amazing. When you feel good on the inside, it shows on the outside.

You’ll also learn how to buy less, wear more using my unique method, saving you money and creating a beautifully arranged closet. Your sustainable wardrobe is not only good for your finances, it’s great for the environment too.

You’ll be encouraged to try new options which push you out of your comfort zone, enabling to develop your own sense of style and increase your confidence.

You’ll get tailored advice on the latest trends, so you’ll be able to enjoy the shopping experience.

As an extra benefit, you will also get a personalised make-up session enabling you to perfect the complete look for your skin type and tone.

Your personal colour analysis consultation will save you heaps of time and money by enabling you to purchase the ideal clothes that make you look and feel self-assured, elegant, relaxed or funky – whatever works for you.

You can save the cost of this service (£185) in your first shop simply by having the right information and confidence to make the perfect purchases every time and cutting out the wasted hours in store.

Get in touch to find out more or book an online consultation and get your wardrobe ready for autumn/winter 2020.

One of a style, because you are one of a kind.

Stefania

PERSONAL STYLING TIPS – THE KEY SHOES TO HAVE IN YOUR CUPBOARD

Shoes can be a fantastic finishing piece to an outfit, and I love seeing how many options we have on the market now. Whether you are looking to have an elegant trainer, a killer heel, a statement boot, or a simple dolly shoe, you can make your statement with your feet in this day and age!

The great thing about shoes is that they can last a lifetime with the right care, so I do recommend investing in a few key styles that can work with several outfits.

A pair of boots for Autumn/Winter outfits

I recommend investing in a pair of brown and a pair of black boots – these are excellent for Autumn to Winter. Now we are in Spring, you will find several stores are offering a great discount on their boots in store.

If you want a little touch of personality, you could break from the traditional black and brown, and invest in some colourful boots that work with your personal colour preferences. I love these white booties from Aldo, as they can be a great statement, but you could try maroon, purple, green, or even blue!

Comfortable Flats for every day

Alongside the boots, I recommend a pair of comfortable “every day” flats, these can be plain or with a touch of personality, but they are excellent for running between meetings if you prefer to be comfortable. There are a huge range of options available, but for a more smart look, I highly recommend the classic brogue or dolly shoe, as these can work well with any outfit, and you can potentially head to meetings in them without the need to swap your shoes around. If you need a little height, but don’t want the discomfort of your heels, a platform is an excellent solution.

And don’t forget about the trainers, one of the greatest (and most comfortable) trend in shoes at the moment! The can transform your outfit from formal to smart casual in an instant, making you look fashionable and stylish, while preventing sore feet!

The perfect pair of heels for any outfit

If you are a heels girl like me, then a pair of strappy heels can be great for the summer. If you want to show off a little flair when wearing your black monochrome outfit, then a pair of fabulous statement stilettos can be an fun piece in your shoe cupboard – there are these leopard print stilettos by Moda In Pelle, which are amazing, or for a little less statement, why not try these green stilettos by Hobbs of London. I also think a pair of nude heels can work wonders with a dress, jeans, trousers, or a skirt, so if you fancy treating yourself, I love the look of these nude shoes, as they are just the right heel for newbies and experienced heel wearers, and they basically go with everything!

Whatever your preference, you can truly show off your personality and style with your shoes, even if your business or job title require you to potentially stay a little more muted in your outfit choices. I hope these have given you some fun ideas for the essentials for your shoe cupboard, and I’d love to hear from you which shoes you love most to add a little spark to your outfit!