PERSONAL SHOPPER TIPS: MAKE THE MOST OF YOUR SHOPPING TRIP

If you have already managed to get to your local high street, you will have noticed that many people are making the most of once again being able to shop, eat, and connect with loved ones. But the new normal may feel a little daunting in terms of getting out and shopping for perfect items for your wardrobe, without wasting your time and money.

In this article, I wanted to share my guide to maximising your shopping trip to make it enjoyable, functional, and economical. This is so important, as shopping, particularly for fashion, should be an enjoyable experience. For many, it can be overwhelming and expensive, particularly as at the moment, many stores are not allowed to have changing rooms.

Have your technology ready

The first important thing to note for going shopping after lockdown is that many stores will have a QR code to scan for your NHS tracker. Make sure you have that set up on your phone, and can easily check in and move into the store.

Technology can also be really handy too to help you know the items you want to get – so bring your phone with your style board already downloaded (if you’d like your very own style & confidence boosting guide, book my styling session!). This can be a really excellent way to make sure you are picking up the right items for your personal style, without getting distracted by the current trends that feel shiny and new, but may not suit your current wardrobe.

Know what you need, and what you want

What you need and what you want are two wonderfully different things when it comes to shopping. Knowing which of each you would like to get when shopping will help you feel more in control of what you are looking for, rather than aimlessly walking through shops, feeling like you can’t find what you want!

How to know what you need:

1.       Consider the outfits you already have and love – see if they need an update for the season

2.       If you have a go-to outfit that you love, but perhaps an item doesn’t fit, or you have only one so can only wear it once, then see what extras you need to replicate the look regularly!

3.       Know your basics – do you have them? For example – do you have an easy to wear light jumper for spring; perfect jeans you can pop on and feel confident in; a tee that can be comfortable but suitable for seeing colleagues, loved ones, and friends; and if you need an update in shoe options since we’ve been in slippers for a year!

How to know what you want:

1.       If you love a certain style of outfit but your wardrobe doesn’t currently accommodate, you can see if you can make this from items you find while shopping

2.       Non-essential items in your wardrobe, but ones that will bring a little more personality and joy to your outfits.

3.       Special occasion events – let’s be honest, we aren’t going out to lots of parties, so a special occasion outfit isn’t as essential as work, meeting, and networking outfits!

Once you have your “needs” and “wants” lists with you, keep them in your bag so you can refer back to them throughout your shopping trip and tick them off as you pick them up.

Do some research!

One thing my clients find so helpful once we’ve had our personal shopping together is seeing how we plan prior to the shopping trip. I do my research on local shops that offer the colours, cuts, styles, and personal brand options that my client wants.

This helps us to know more than just the right shops to visit, but also that they will be a good shop to go to and enjoy the experience. For example, if you are looking solely for excellent jeans, then you should find the highest recommended jeans shop in your area, or go to a store like Selfridges which has a lot on offer in one easy to visit area. You can then try different brands to see which ones fit your body best.

Within this research stage, you could check out the outfit ideas that are shown on the shop’s Instagram, and website to inspire you for future outfits. It’s also important to know the sizes that fit you in this store. This can be a learning curve, and without being able to try on in the store for many shops, you may want to get a few sizing options and ignore the number – it is different in so many places and is not a reflection of anything other than the shop’s creations.

Enjoy the shopping experience

My most important thing to remember when you go shopping is to enjoy it.

So often we are rushing around, feeling concerned about our timing, other things to do, where to go, and what to find. With your research and list in your pocket, your style knowledge on your phone so you know exactly which colours, cuts, and stores to gravitate to, you have removed the stress element. Then you can make the experience an enjoyable one.

Give yourself time to walk around the shops – don’t have appointments you have to rush to afterwards, let this be a meeting with yourself that you can enjoy.

Find a local coffee shop for a pick me up – I find having some delicious coffee, or tea, stopping for lunch, and knowing the little places you can stop, recuperate, and enjoy the day, is so important to my mindset when shopping.

Bring a friend – when we are able to shop with different households, see if you can bring a friend that is confidence-boosting, who knows you well, and can perhaps bring a different idea to your clothing choices that really reflect you, but perhaps push you to new styles you may not have picked up.

Use a professional – if you still feel overwhelmed by the whole experience, I would love to recommend finding a local stylist who can help you. Whether it’s an online guide, a personalised experience, or just seeing what professionals suggest, will make shopping happy for you.

I hope these tips have helped you feel more encouraged about the shopping experience for yourself. If you have any questions or want to discuss how I can help, please reach out – I love making sure all of my clients get to enjoy their wardrobe and feel confident every day.

PERSONAL STYLIST TIPS: 7 WAYS TO WEAR COMBAT BOOTS

Combat boots are the trend of the season in shoes, and as we progress into going back outside to see friends, they may be an item you’d like to bring out of your shoe cupboard or invest in to add a little flair to your spring outfits that can easily transition into Autumn and winter!

Wear combat boots with your jeans

A classic way to wear your combat boots that is edgy and cool is with your favourite pair of jeans. They are often best with jeans that are skinny to the ankle so they can be tucked into the boot, or with cut above the ankle jeans so they can swing loosely above the boot top.

If you are conscious of your leg length, then matching your jeans colour to your boots is a good way to help your legs look elongated, or buy a pair of platform or heeled combat boots to add a little length. If you have long legs, then your favourite pair of dark blue jeans can be really edgy with your black combat boots.

Add some classic cool with a leather jacket over your outfit

Combat boots are often seen as quite an androgenous look, with masculine and tough exteriors. You can bring this look to the top half of your body with a light leather jacket that works well as an extra layer as the evening gets cooler. If you’d like to feel cool but professional, you can pop the jacket over your shoulders for softer styling.

Style your combat boots with a short flowy short dress

Perfect for spring – this look is wonderful for springtime dates, evenings in the garden and a little flourish of girly if you bring a floral patterned dress to the look. Your combat boots will bring a comfy and cool edge while the dress can keep you feeling young and fresh. Consider a dress just above the knee so you have enough distance between your boots to your skirt. If you are conscious of your legs then adding some tights can bring some confidence as well as warmth to the look.

Styling your maxi dress with combat boots

If you’re more of a long-length dress type of person, then you can try this style with your maxi dress. I’d recommend finding one with a slit in it so you can show off those fantastic combat boots beneath as you walk. This can be a flowy and comfortable look, perfect for brunch and garden drinks.

Skirts work perfectly with combat boots

Just as we have seen the fantastic juxtaposition of a dress with your boots, skirts work really well with them too. A great style to go for is a leather, A-line, or midi skirt, as they are the right length to match with the slightly higher boot. Again, as with the short dress, if you fancy covering your legs, investing in some fun tights or tights that are the same colour as the boots will help to elongate your legs.

Bring the colour to your feet!

You may be thinking that the classic combat boot is in black – and you wouldn’t be wrong, but, if you’re someone that loves to wear black in your outfits and feel some colour is needed you can bring that with your combat boots (or any accessories). There are a huge range of colours available like these vegan maroon Dr. Martens, or even these purple heeled holographic combat boots which are super fun! Adding a little colour really can transform an outfit, so if you are someone that loves to add quirky touches to your outfits, investing in some colourful combat boots can be a great way to quickly inject that personality.

Wear your combat boots with your shorts

As we head into the warmer weather, your shorts will be coming out to play, so why not bring your combat boots with you, and you can pair your favourite pair of shorts with your awesome combat boots. I’d recommend investing in a tapered topped combat boot like these from Dolce Vita as they are slim fitting; or on the alternative side, a slightly higher boot to the calf by Koi Footwear which have a fun crocodile pattern to them. 

Which way is your favourite to wear combat boots, have I missed any classics that are your go-to? If you’d like some help creating fantastic outfits that you love & will want to wear over and over again, then I’d love to chat with you. I offer a face to face or online personal styling service which will help you find your personal style.

PERSONAL STYLIST TOP TIPS TO ORGANIZE YOUR RETURN-TO-WORK(WEAR)

If you’re anything like me then you will be getting very excited about what the next few months will hold for us. Not only are we now able to once again see one another (within the government guidelines) but also, many of us will be beginning to go back to “normal” working lives. Whether it’s coming out of furlough, seeing clients face to face, or returning to the office after months at home, your wardrobe is going to need to return, potentially, to a more professional style. But how can you reorganise your wardrobe to reflect these changes?

Give yourself time

We have indulged, sat at home, and simply started to get used to the comfort of our working from home wear. This means that your previous professional outfits may feel uncomfortable or different to how they used to. Give yourself enough time to retry on your professional clothes, and permit yourself self-care should they no longer fit. Prevent yourself from holding onto clothes that are too big or too small, and just donate them. Take them out of your mind, and give yourself a little boost knowing that now you can upgrade your wardrobe to reflect your personality a little more with some clothes shopping. If you want to know my tips for making your online shopping experience successful, read my blog here.

Plan ahead

Now you have your clothes sorted in your wardrobe, and you’re ready to get back to your working routine, you’ll want to save yourself valuable time! For some, this return to work means extra early wake ups, and long commutes, so any time saved means more time in the shower, having breakfast, with the family, or just simply saving stress in the morning. Plan your outfit the night (or even the week!) before, so you know exactly what you’re going to pick up and put on.

If you are unsure on what outfits work well, then why not head to Pinterest for some inspiration (or give me a call to discuss a Personal Styling Session!) to help create outfits that you love. You can then plan them in a “flat lay” on the bed, see what accessories and shoes work well, and make some fun out of the whole planning process. Once you’ve curated outfits for the week, you can hang them all together so they are easy to pull out of your newly organised wardrobe in a flash.

You may also want to prepare a bag for your change of shoes if you are someone that does a lot of walking but needs to transform into high heels or less comfortable smart shoes for the office.

Create capsule spaces in your wardrobe

If you are changing up your routine with flexible working, meaning you may be working from home some days and then at the office on others, then you may want to create easy to access capsule areas in your wardrobe so you can easily switch between office workwear, and home workwear, as well as the fun clothing for outside brunches and, soon, date nights! When you know the area to pick and choose from for your outfits for specific days, it will make the experience so much more fun.

Manage your expectations

If you are feeling overwhelmed by what to wear, as it’s been a very long time for all of us living in the sort of “half professional” look, then you deserve to give yourself some time to manage your expectations for what the coming weeks and months will look like for you. Planning your outfits, getting clothes together in advance, and making sure there are no items in your wardrobe that don’t fit or suit you, will be one way to help keep the process smooth and calm. If you work in an office, or have networking events that you attend with close friends or contacts, you could all chat together before the working week to see how you’re getting on, help one another with outfit choices, and make it a more fun experience for you all.

My final piece of advice is to enjoy these changes – remember how fun it can be to dress up, create workwear outfits for a meeting, and feel professionally pulled together, and embrace that fun. If it doesn’t feel fun (or if you have always dreaded getting your clothes together for any occasion) then please get in touch – I can help you feel confident, comfortable, and make every morning an enjoyable one when it comes to clothes.

PERSONAL SHOPPER TIPS: HOW TO PLAN YOUR SHOPPING ONLINE AND MAKE IT REALLY WORK FOR YOU

My gut tells me online shopping will be the preferred options from the majority of consumers over 2021. Online shopping can be "tricky" so, while I absolutely understand that people feel safer and want to avoid stepping into a physical store (and also, most of them do not allow us to try things on during these times) I'd recommend being careful with shopping online, trying to search specific items and avoid random/compulsive purchases. So here are some tips to help make sure your online shopping experience is a good one!

Write a list

My first tip is to write a shopping list and follow it while researching items. Start your list by going through your Spring wardrobe and find the items you feel are missing that can extend your outfits. Do you have a need for new tops, or camisoles, perhaps you may need a few replacement light cardigans – whatever you feel you may need to add to your wardrobe that would actually work with your current collection will ensure you have a list that works rather than a haphazard approach to shopping.

Which clothing brands do you love?

We often gravitate to certain brands that work for us, and our wardrobe will show us those brands. So, while you’re writing your list, find out the brands that seem to pop up regularly. With this in mind, you can then visit their online stores for their new collections or sale items, that match your shopping list!

What cuts work well for your body?

Our body can look amazing in certain styles, and with a knowledge of the style of jeans you love most, to the dress types that you feel amazing in, figure out the cuts and styles you love to wear and this will help you when searching for items online.

For example, if you feel fabulous in square neck tops – look for clothes with a similar neckline that you know you’ll feel confident in. Perhaps you need a new pair of jeans (now we are finally being given the opportunity to go outside with friends once again!), consider the style of jeans you like, as well as the leg length and waist size, which you can replicate with your next purchase. Flared jeans are coming back into fashion, so if you’ve been desperate to get a pair, now is a great time to invest.

What colours will suit your current wardrobe and personal style?

Another really important part to remember when it comes to shopping is to know the colours you love to wear, and that work with your wardrobe. Many online shops allow you to categorise by colour as well as type, so use this option so you’re not distracted by items that just won’t work with your current wardrobe!

Know your budget

My final tip is to consider your budget. Fast fashion works well for quick required pieces, but with so many of us still being wary of going out quite as much, you may want to step back and consider your budget. With a higher ticket price, you will often find a much better item – and if this means waiting a little while before investing in pieces that you will love, or waiting for a sale, then you will find your wardrobe has more clothing that you want to wear more often. Invest in a few important pieces while online shopping that stay within your budget, to treat yourself, but also to know that they will be worn with love & will work with multiple items in your wardrobe (if you’ve done all the other ideas in this list!).

If you are feeling a little overwhelmed by the thought of shopping online, or perhaps you have bought clothes in the past that you’re not using, please get in touch – I can help you with my online personal style masterclass where we will work together to create a perfect personal style for you. With this in hand, your shopping (online and offline) will be a much more enjoyable experience!

PERSONAL STYLIST TIPS: 10 WAYS TO WEAR A BLAZER

After the announcement by Boris, you may be getting incredibly excited about the future of potentially going outside with friends, or heading into the office. Even if you aren’t planning on going out, but need some ideas to freshen up your Zoom meeting looks, I wanted to share with you a few ways to style up one of my favourite crossover pieces – the blazer!

Why I love the blazer

Let me first share with you why I love wearing a blazer, and recommend at least 1 or 2 in my clients wardrobes.

They can upgrade a look without having to feel stuffy or overdressed; they come in a fantastic range of shapes, colours, styles & patterns; and they can add a dash of style to a casual look or personality to a traditional office outfit.

So, let’s see some ways you can wear your blazer…

Traditional Blazer Styling – with your suit

This is where the blazer was born – to be put over your suit. Whether it’s your tailored suit trousers and a shirt, or a pencil skirt, your blazer works perfectly over a suit and is the optimum meetings/professional outfit.

Over a dress

For those of you who love to wear your dresses to meetings or on Zoom calls (or like me, are dressing up once a week during this lockdown with a lovely dress!) you can always add a fabulous blazer to finish off the look and keep yourself a little warmer in the cooler months. Try to add a pop of colour or statement patterns if your dress is a neutral or simple style.

Draped over the shoulder

Ahh, the gorgeous and ever-sophisticated “over the shoulder” look and one that can work fantastically to add a touch of warmth without the restriction of arms. Pair with a hand held clutch, your favourite pencil dress, or suit, and you are heading for French-girl chique. For a more relaxed way to wear this, I recommend platform sneakers, a pair of your favourite wide-legged trousers, and a casual tee tucked in.

Over your favourite t-shirt

That brings me perfectly onto one of my favourite ways to wear the blazer – over your favourite casual t-shirt. Instantly you will upgrade your outfit to a  more professional one, and can work really well for brunch, or networking social events where you can be a little more smart/casual with your look. I recommend a graphic t-shirt to add a touch of style, but you could also have a plain white tee and have your blazer do all the talking.

With jeans

Time to get a little more casual with your outfit, and this can work really well for seeing friends or going for drinks (when we are able to do so!). Pop your blazer with a shirt or simple top, and then pop on your pair of jeans to help make the outfit a little less formal. You could wear this with heels or trainers, depending on the type of event you are heading to.

Make it sexy…

If you are planning to go on a “date night” indoors, or even to a restaurant when they are open, you can go really sexy with your double or single-buttoned blazer, and wear a beautiful piece of lingerie and nothing else. This isn’t for the faint-hearted so if this feels a little too much, try starting with a deep v-neck top underneath and see how you feel. Pair with a statement necklace or earrings to really finish off the date-night look.

Clashing prints

If you have a few suits, with blazers and trousers or skirts, and they have clashing prints, this modern and quirky look can be a fun way to add a little personality to your outfit. Pop on your blazer that is in one pattern, and clash it with the trousers or skirt. This can be a difficult look to try out, but once you find the pairing you love, you’ll definitely stand out from the crowd.

Keep it monochromatic

If clashing prints feels a little too much, then you can keep your fresh look to a monochromatic style – which means in the same colour or similar colour shades. This is a simple and easy to throw together look, especially if you know your colours that are already in your wardrobe.

Wear your blazer over a slip dress or maxi-cami dress

With the warmer weather coming, you will probably be getting out your spring/summer wardrobe – with that, comes your slip dress or maxi cami dresses which continue to be in-fashion. This can be a great way to feel a little more comfortable in this body-skimming style of dress, as well as add a touch of warmth. Pair with colourful stilettos, and you’re ready to go out for a party or a gorgeous date.

Layer over your comfortable trousers

While we have all been living in our comfy tracksuit bottoms or loungewear, this is actually a style that can work (with the right bottoms, of course!). Pop your sophisticated blazer over your comfortable lounge items for a way to Segway into the more professional styling of being back outside.

To make sure you feel more professional (if you need to) pop on a pair of heels which can elevate the look.

So, will you be trying out some of these blazer outfits? If you’d like to know the ways to make your wardrobe work for you, rather than against you, I’d love to chat. Arrange a free call, and we can see how I can help.

7 TIPS TO FIND THE PERFECT PAIR OF TROUSERS

In this article I am delighted to have a guest post from tailor, Dara Stringham, who shares her advice on how to find the perfect trousers for you, and how to use a tailor to help make them fit perfectly.

Why is it so hard to find trousers that fit?

7 tips to get the perfect pair of trousers

I’m sure that most of us have asked ourselves this question: Why is it so hard to find trousers that fit? And perhaps we’ve taken it further to think: What is wrong with my shape?

The truth is that trousers are one of the most difficult garments to get right - especially for women. We all carry our weight in different ways and as we age our shape changes too. I am certainly seeing a difference in my waistline now that I have reached my forties. Partly it’s having had children, but it’s also natural metabolic changes that occur as we grow older.

When drafting a pair of trousers for my clients, I take into account a variety of factors that go beyond simple measurements. For example, the shape of the hips, tummy, thighs, and seat. Are they round or straight, what is the angle of the hips from front to back, left to right, the overall posture?

Conventional ready-to-wear can only accommodate a basic symmetrical shape - and if you’re lucky you’ll fit into it. However, it’s far more common not to, which is why I’d like to share a few tips on getting trousers to fit better, and what to consider when purchasing a pair.

1.     Always fit your largest measurement.

When purchasing clothing, it’s a good rule of thumb to fit your largest measurement and then work with an alterations tailor to fit the rest of the garment to your shape. So, if your hips are wide, make sure you have enough room in the trousers to sit comfortably and not have unsightly creases cutting across your thighs. Then have the waist taken in to fit.

Have a look at the waistband on the trousers, and ask yourself these questions:

·       Does it have a centre back seam?

·       Are there belt loops that might get in the way?

·       How easy is it to open and detach from the trouser legs?

·       Are there pockets in the side seam which could make taking it in at this point more difficult?

Considering these questions when you are shopping will help you decide whether it will be an easy alteration or a more complex one. If you’re not sure, buy them and take them to a tailor for advice.

2.     Find a tailor that will do a fitting with you.

Following on from my point above, I would suggest finding a tailor or dressmaker that will do a fitting with you. So, rather than going in and saying, “I need the waist taking in by 4cm”, have your tailor look at the fit with you. Often in addition to taking in or letting out the waist, adjustments need to be made to the crotch and inside leg seam. Having an expert give you advice is the best way to achieve a good result. For tips on how to find a good tailor you can read my blog here.

3.     Consider the seam allowance.

Most conventional garments only have 1cm seam allowance to save on production and material costs. However, better brands will have a deeper seam allowance of around 2cm for the leg seams, and 3+cm on the centre back. Taking note of this at time of purchase will give you more scope for alterations in the future - especially letting out your favourite pair of trousers should it become necessary. (And after a year at home this is increasingly the case!)

4.     Buy more than one pair.

As a good pair of trousers are so difficult to find, I recommend buying more than one pair of the same design if you find ones that fit. I have so many clients who come to me disappointed that their favourite pair are no longer stocked. Retailers change their collections, even their basic styles, on a regular basis. So don’t rely on your favourite design being available forever.

5.     Find the best style to suit your shape.

Finding the perfect trousers begins with understanding which style suits you best. Are you long or short waisted? Are your legs long or short in comparison to your torso? What is your overall body shape? A personal stylist such as Stefania can give you expert advice on which styles are best for you and more importantly where to find them. For example, if you are long waisted, high rise trousers are ideal for you. They optically shorten the torso and lengthen your legs bringing your body into proportion. Or if you are wider on your top half than your lower half you could choose wide legged trousers to balance this out.

6. Consider the pockets.

Pockets and their placement can play a big role in the fit of trousers. If you have a round tummy slanted pockets on the front are more likely to gape open and add bulk where you don’t want it. Instead, having pockets in the inseam or choosing ones that can be closed with a zipper can be a better option.

On the back, the placement of patch or jetted pockets with flaps can help break up the area. Again, considering your shape and knowing what will work best for it is important.

7. Trouser Pleats.

Pleats or sharp creases are a great way to define the leg and make sure it looks neat and long. The vertical line creates length. The direction of the pleats is also important. If they are facing towards the middle, they draw the eyes inwards, minimising wide hips. Folded towards the outside the reverse is true. So, a simple reversal of the pleat direction can make a big difference to the look of the trousers.

I hope the above tips are useful and give you some ideas on how to achieve a better fit. If you have any questions, please feel free to get in touch.

And if you’d like to find out more about the most common fit problems when it comes to trousers you could also read my post here.

PERSONAL STYLIST TIPS: HOW TO WEAR COMFY CLOTHES AND STAY STYLISH!

Style is changing, we have seen during the last year that fashion and style has evolved into a comfortable, practical form while we stay home and stay safe. However, for many of us, the “comfy” look can feel frumpy, and unstylish, so in this blog I wanted to share with you a few ways to make your comfy clothes feel & look great!

Go for colour!

Often the first thing I recommend to any of my personal styling clients is the importance of colour, and there is never a more important time to consider colour than when you are looking at your comfy wardrobe. While remaining comfortable, you want to feel put together, and a splash of colour really can help to bring through your personal style. Whether it’s a bright hoodie, or a colourful headband, bring some colour to your comfy wardrobe to feel more stylish.

Bring in texture

Something I find important about comfortable clothing is the textures. From textured velvets to wool, the textures you can find in your clothing will not only add an extra layer of comfort, but also work really well in adding a little style to your look. Velvet, for example, can look fantastic when on a video thanks to the different ways it picks up the light. Find some great textures & fabrics to add to your wardrobe and upgrade your comfy style.

 Add a blazer!

If you want to upgrade your athleisure look in a flash, add a blazer! The added layer works beautifully over many different casual looks – from over a hoodie and jeans, to upgrading your workout top if you need to jump on a video call. I recommend having a few different styles of blazer in your wardrobe, a formal muted blazer, a fun piece that showcases your personality, and a thicker (perhaps wool) blazer for colder days.

Indulge in high quality comfortwear

While you may feel that the classic active wear you want to wear to work out in can be a budget piece, I highly recommend investing in some key comfy pieces that will last a lifetime. When you invest in a high-quality piece, you instantly feel more put together. This isn’t to say you have to spend thousands on a designer item, but looking for something that isn’t fast-fashion priced will mean your piece will last longer, and feel a better quality too. Knitwear is one category I recommend investing in and you can find some stunning items from the high street that are built to last and look unique. I also recommend getting a few “casual” pieces that can also transform into work-ready items like a matching set.

Embrace comfort

My final tip is to embrace that many of us are having to deal with a huge amount right now, from looking after the kids, living through a rollercoaster of changes, and our lives genuinely changing almost every day, you should give yourself the permission to embrace the comforts in your every day life. Whether that’s giving yourself time to yourself, or living in your favourite snuggly jumper and yoga pants, giving yourself the permission to be comfortable is just one way to help build your wellbeing during these trying times.

If you would like some advice to upgrade your comfort wear, or want some advice on how to create a wardrobe that is stress-free, I’d love to chat.

PERSONAL STYLIST TIPS: HOW TO LOOK AND FEEL CONFIDENT, FROM THE WAIST UP

PERSONAL STYLIST TIPS: HOW TO LOOK AND FEEL CONFIDENT, FROM THE WAIST UP

With the recent announcement meaning many of us will be continuing to work from home for a while yet, I wanted to share some more tips to help people look and feel their best for the online meetings we will continue to be hosting!

Brighten up your mindset with some colour

Winter is often a time of year when many of us feel quite grey and perhaps even a little moody. For those of us without the joyous snow, it has been rainy and cold which means plenty of layers and perhaps our summery florals & colours are impatiently waiting to be pulled out for summer. My thoughts on winter are that this is the time of year that we most need colour in our wardrobe, and I feel this couldn’t be more needed than while we are staying at home. With an addition of colour to your outfit you will start to feel more uplifted, and they will also help you stand out when on a large online meeting!

You’ll want to know the best colours for your skin tone but a few ideas I can suggest for online meetings are pinks, blues, oranges, and bright yellows – they stand out really well on camera.

You could even go for a really bright and fun pattern like this jumper from House of Sunny, which will definitely perk you and your fellow online meeting attendees’ up!

Boost your confidence with a touch of make-up

Working from home can feel like bliss for those of us who had to get up hours in advance of starting work to not only get the kids ready and commute to the office, but also for the extra time-savings of no need for make-up. However, make-up can be a wonderful confidence and mood-booster. Whether it’s a colourful lipstick, or a dash of eyeliner, or even just a sweep of mascara, they can go a long way to helping boost your mood and help you look put together if you are asked for a surprise online meeting that you thought would be just a telephone call!

Go for an easy to apply, long-lasting lipstick in a shade that works for you, or a water-proof mascara that can survive the rain if you nip outside for a breath of fresh air on a walk or jog during the day.

Add an accessory

My final tip for boosting your confidence from the waist up is to add a favourite accessory to your outfit. Something that has sparkle, a lovely memory, or feels special to you. From a colourful silk scarf, to a fun pair of earrings, you can bring an accessory to your outfit quickly and easily to upgrade your casual work from home look to a professional business meeting outfit.

If you are feeling a little uninspired or overwhelmed on how to feel more confident when you attend online meetings or events, then I’d love to invite you to join Mel Byron and me for our “Confidence and Style from the Waist Up” webinar on 18th January where we will help you elevate your look and learn how to speak with professionalism & confidence.

NEW YEAR NEW YOU - TOP TIPS TO KICK START 2021 AND FEEL YOUR BEST

As a personal stylist I love helping my clients boost their confidence through their personal style and with a wardrobe that they feel truly showcases their personality. This year has been a tough one for so many of us, so I wanted to share some of my confidence boosting tips to help you start 2021 with a growth of confidence and feel your best!

Find colours that you love and wear them more often

Do you find that sometimes you put something on that is in a certain colour and you just feel more confident? Colour can be a truly transformative element to our confidence. Bright colours, especially during the colder months, can be a wonderful way to make you feel a little more bright and fun. Try adding some colour to your outfit with accessories like a hat, scarf, or if you’re feeling really adventurous a coat or go for a classic with some bright and beautiful shoes!

Dress up for yourself

With everything that’s been going on in 2020, many of us have been staying indoors, living in our yoga pants, or pyjamas unless a meeting calls for it. Although this was fun at the beginning, it can feel a little repetitive. I find dressing up can really improve my mood, and is something I am actively doing at least twice a week. Whether it’s for date night indoors with your partner, a meeting online, or just to get yourself some coffee, going the extra mile with your outfit can be a great way to improve your confidence.

Whether it’s a demure long dress for the evening, or a glamourous shirt that you feel great in, treat yourself to an outfit you love and wear it.

Actually treat yourself!

Relaxation and self-care are ways to help build your confidence, and are important parts to helping us feel our best. For me, having a relaxing bath is a really lovely way to treat myself, and makes me feel great – I get to read a book, light some candles, and have some wonderful smelling body soaks to unwind. For other ideas you can treat yourself by painting your nails, reading a book, taking a break for coffee, calling a loved one, or using some wonderful body care items.

However you are planning to spend the last week of the year, and planning for 2021, I hope you spend time on yourself too. If you would like to treat yourself to the gift of a wardrobe that brings you joy, please do get in touch and we can organise an online Personal Style Masterclass together! Wishing you a wonderful Christmas and New Year!

PERSONAL STYLIST TIP: THE CROSSOVER PIECES EVERYONE SHOULD HAVE IN THEIR WARDROBE

I love a tidy, organised, and season ready wardrobe, which you can learn about here, but there are often pieces that we call “crossover” pieces that can stay in our wardrobe during all seasons. They are items of clothing that you love, and can be timeless in your wardrobe.

Crossover clothing examples

I wanted to share with you a few of my favourite crossover pieces in my own wardrobe to help inspire you, and recommend some items you can add to your wardrobe that will work for Autumn, all the way to Summer!

Leather jackets

A leather jacket can be a staple in your wardrobe, and will always stand the test of time. I recommend investing in a really good jacket that you adore, if you are vegan there are countless faux-leather jacket options you can get nowadays, such as this Melrose vegan moto jacket, or this bright cobalt blue BB Dakota biker jacket, for those of you who just love a splash of colour! There are also the classic leather jackets that age with time and become softer and more classic with the years, such as this black All Saints moto jacket or this DOUBLE-FACED BIKER JACKET by Zara.

As someone who truly believes that eco fashion is something we really need to be conscious of, you can get some incredible vintage leather jackets from vintage shops in London or surrounding areas, so if you are able to visit a vintage clothes shop, I recommend having a browse for one that has been preloved and is much softer to use. You can also try out one of the online vintage stores such as Vestiare Collective, hardlyeverwornit.com, Thrift.plus, houseofvintageuk.com, or Vinted – which is an app you can use to sell or buy preloved items. Whichever place you go to, I truly love a leather jacket as it can last a remarkable number of years in your wardrobe as long as you take good care of it. You can wear these in the Winter as your top layer, or in the summer as outerwear over your shoulders to add a touch of protection for the evening.

Classic tee

A good t-shirt is hard to find, but when you have the go to shape and style that works for you, then you can utilise them as a great crossover piece in your wardrobe. I have a selection of white and black t-shirts that can just be thrown on in the summer, or added as an extra layer in the winter, that can I go to in my wardrobe when I need them. A cotton t-shirt is best for all weathers, like this one from & Other Stories, but if you are looking for something a little more trendy, you can look for a vintage band t-shirt, or a graphic tee with a cute design on it like this one from Lanvin that can add a little flair to your simple outfit of jeans and trainers, or keep some casual fun to your midi-skirt and heels.

One of my favourite t-shirt stores is Happyfern, a new sustainable brand launched by Gosha Doubtfire, that makes t-shirts and sweatshirts in recycled cotton, for women, men and kids. We’ve even collaborated to create a one of a style tee too!

Crossover dresses for all seasons

Dresses can be a really easy way to dress up or dress down in a flash, just using the right accessories. There are of course dresses that work specifically for summer or winter, but with the right additions you can change up your favourite dresses with a simple knitwear item over the top, or a long-sleeved top underneath. You could even add that excellent leather jacket or a blazer in autumn and winter to keep yourself warm. A simple strappy dress, such as this one from & Other Stories or this slip style dress from Envelope1976 can work beautifully for summer with a light blazer on top, as well as in winter with a lovely big high neck jumper over the top. If you prefer to keep your arms covered during the summer and winter, then this long sleeved polka dot midi dress can also work with a cardigan, or a cropped jumper to keep your waist the main focus while remaining warm.

If you like items that come as pairs, then this season, All Saints have already done all the hard work for you, with their jumper and dress combinations. I love this black feather print strappy dress with luxurious over jumper, both of which can be used separately or together so you truly have several outfits you can make with just 2 crossover items in your wardrobe!

I hope this has inspired you to not only see the benefit of having crossover items in your wardrobe for all seasons, but helped you know how to maximise those items already in your wardrobe. If you’re unsure on where to start when it comes to personal styling, then I’d love to chat with you.

PERSONAL STYLIST TIPS: TOP AUTUMN COATS FOR YOUR WARDROBE TO SUIT YOUR SHAPE

As the cooler months set in, and we begin to take out more jumpers and put away the summer dresses, you may be looking to find an autumn coat. Coats can be an incredibly personal thing – I know of one client who tried on 10 coats and just didn’t feel any were “right”. The outer wear in any outfit needs to be comfortable, reflective of your style, and also, importantly for this time of year, warm! There are some go-to classics that will work each and every year, so I wanted to start the Autumn with the top three classic coats I love, with a few modernised versions for the trend-setters among you!

The Trench Coat 

This is a pure classic, and one we have seen throughout the years. Often in a camel tone, it can be an effortlessly chic option to layer on top of your clothes. Usually with a large belt to bring in the waist, this style can work incredibly well for many body shapes. If you are more curvaceous I recommend utilising the belt to show off your waist, whereas if you are tall and slender, keep it open to add more dimension to your shape.

For a similar shape and military style, but with a more elegant look, you could invest in this Danielle Frankel Allegra corded lace-trimmed organza and tulle trench coat – it is definitely an investment, so make sure you truly love the style. If you’re more colourful, you can try out a colourful trench coat, like this Topshop piece in mustard, which are becoming more and more popular and are a great way to add some colour to the darker days.

 (Bottega Veneta – convertible crinkled glossed-leather trench coat)

The trench coat really is the most classic of all coats, it can be worn in a chic way with all black underlayers, all the way to a modern take with a casual t-shirt and maxi skirt underneath.

The Aviator Jacket

An Aviator jacket is a true classic, vintage, boyfriend-esque vibe, while also being super comfortable and most importantly, warm! There are a range of new styles being brought to the fashion world this year, with oversized options by Pieces, to this classic shearling zip-up black jacket by REISS as well as their reversable version which means you have 2 jackets in one!

With most aviators, no matter whether they have the added belt at the base or a shearling interior, the style works perfectly for hourglasses due to the way they are shaped and often tapered in at the waist with their classic pockets. You can also style this jacket as a pear shape as long as the coat is more cropped in style, and finishes above your hips.

Teddy bear coats

You may have seen these blasting across the fashion world last year and they are here to stay again. A warm, luxurious, and comfortable overcoat, the teddy bear coat can come in a range of lengths. The classic teddy bear coat is by Max Mara, and comes in a range of colours to suit your preference.

The great thing about a teddy bear jacket is that it can work for every body shape. I suggest that if you are petite then look for a version that is specifically catered for your height, or a cropped option like this mint green teddy coat by ASOS Design. If you are an hourglass or pear shape, as with many oversized styles, you may loose your shape, so if you can get a belted version or wear it open rather than buttoned, you can still bring in your waist.

If you’re looking for a colourful option, rather than the neutral version, this baby blue Reclaimed Vintage option is a unique choice. You could also invest in this Stand Studio midnight blue faux fur option, that follows the similar styling as a teddy coat, this is another very easy coat that can be good for every body shape, although hourglasses and pear shapes might lose their waist definition by wearing this. It is still considerably cheaper than the Max Mara Teddy, but feels very similar with potentially a more mature fabric.

Double breasted coats

Military has such a wonderfully androgynous styling, and if this is your go to look, or you are looking for a coat that can toughen up your more girly style, then a double breasted jacket can be a great option for the autumn. Keep yourself warmer with a coat that is woollen, like this Balmain option.

A double-breasted coat is perfect for people with a more rectangular shape, who need to define their waist as the shape of the buttons, particularly on the Balmain option, create an optical illusion of a narrower waist. It also works incredibly well on hourglasses, as your naturally defined waist will fit perfectly within this coat. Tommy Hilfiger have also created a checked double blazer that is great if you love a professional pattern that is always a classic.

The belted jacket

If you like a coat that is truly a waist definer, then you can’t go wrong with a coat that has a belt! For added warmth, you can go for a quilted option as with this olive green creation by Alexa Chung – if you choose a similar style to this, be cautious of the quilted style if you are a more oval shape, as the belt may not do your shape justice.

If you are looking for a more classic option, perhaps without the quilted pattern, then & Other Stories are well known for their fabulous belted coats, such as this neutral alpaca option which also has buttons, as often just a belt on a jacket can still let the chill in! 

PERSONAL STYLING TIPS FOR ENTREPRENEURS - WHAT TO WEAR FOR A BRANDING PHOTOSHOOT

As the world begins to re-open, and countless entrepreneurs are starting up new fantastic businesses, or wanting to rebrand and announce their business reopening, there are lots of people coming to me asking for advice on what to wear at their business photoshoot.

Photos are a pathway into getting people to notice you for all the right reasons. I know the importance of photography, particularly for my business, as my service is so personal, I want people to trust, like, and get to know me just by seeing my business images. With just a few correct selections, your business photos can convey the perfect message to your customers!

Here are just a few of my tips that I share with my clients in advance of their business photoshoot.

1) Define the message you want to give through your image and choose outfits and colours that'll help you express the right message. If you haven’t read it already, you can read my article on How Colours Affect your Mood, which can be a really useful piece to help when you are deciding on which colours convey your business in the best way. It’s incredible that a colour can instantly make someone feel a certain way, so if you haven’t gone through the process with a branding expert in terms of the right colours for your business logo, or just haven’t got there yet, then the colours you choose to wear in your business photos can make a huge difference, and should reflect your business in the best way.

2) Define your target audience. Understanding who are you talking to will have an influence in your image and looks choices. When you have a branding exercise, knowing your perfect clients is essential to your entire business. Who are your perfect clients? What do they expect from someone delivering your service or product? How do you want to be perceived by them? When you know your customer avatar, you will be able to attract them to you with the right outfit choices and image options through your photos.

For example, if you are a business coach working with women in corporate jobs, you may dress in a more formal pencil dress with a colourful necklace to show that you are professional, but with personality. On the other hand, if you are a make-up artist, you will want to show colour and flair, to show you know the current trends and how to work them. These are simple considerations you can have when thinking about the perfect outfit and styling to choose for your business photoshoot.

3) Enhance your personality. Remember, your personality is a unique selling point and can help you stand out, so always express it through your style. So, if you are a bright, bubbly, and excited person, let that show through the outfits you wear. If you are a reserved, professional, then you can choose more muted tones.

4) Wear colour shades that work best for you and your features. Although you may be overwhelmed right now with all the options of what to wear to get the best results, the most important thing I believe on top of all of this, is to make your feel confident and shine brightly. The way to do this best, is by choosing the colour shades that work best for you.

If you are feeling overwhelmed with the thought of your upcoming business photoshoot, or perhaps you have a team photoshoot coming up and want your business to be reflected appropriately, and want to organise a group session to help get everyone ready, then please do get in touch. I am always so delighted when I can help my clients feel their best, look fantastic, and show their business in the best light through their photographs. Besides, you’re investing in your business with a professional photographer, so you should invest in yourself to make sure the photos look the best they can!

TIPS FOR WEARING YOUR FACE MASK WITH STYLE

Perhaps not everyone is wearing a face mask each and every day, but they have become an essential item to wear. However, with these safety measures that are keeping us all safe and allowing us to finally get out to the office, to shops, and to see friends at a safe distance, I have heard that people are struggling with certain aspects.

Here are my top tips to help you wear your face mask, without having the issues I have heard my clients share with me.

Make-up tips when wearing a face mask:

1. Focus on your eyes. As wearing lipstick is pretty useless when wearing a face mask as it can smudge, or people just aren’t going to see it, now is a great time to bring focus onto our eyes.

2. Use fun colours to help bring some joy into your and other people’s days, by showing off your personality through your eye make-up!

3.  Use concealer to help cover any redness or dark circles[Stefania 1] , so that your eyes can remain the focus of your face, whilst making you feel your most confident.  

Tips for choosing your face mask:

1.  Choose a mask in one of your best colours. What colours go best with your personality, your skin tone, your eye colour, and your wardrobe? With so many face mask options out there, you can be spoiled for choice, so make sure it is working for you.

2. Make your face mask a part of your accessories. Sequins, patterns, different shapes – these are all elements that are now being added to face masks by designers, so you really can have fun with your face mask, and make it a real accessory.

3. Consider eco-friendly, and washable options. There are some great designers out there who are giving back through the sale of their face masks – which can be a great way to give back to the community, whilst also caring for one another through wearing this essential safety item.

Where to buy your eco-friendly and washable face masks, in the UK:

To help you find some more fun, colourful, and eco-friendly face masks here are a list of shops I have found.

Pucker Masks

These colourful masks are all created by UK seamstresses who have been out of work due to Covid and are paid a living wage. They also have an adjustable nose bridge and a pocket for a filter, should you wish to add one. Added onto this, they also give 25% of their profits to charity.

NotJustClothing

This UK brand is offering a truly bespoke experience with customisable face masks. You can have a UK tube station, a word, or initials added to these minimal face masks. They are also made in the UK, are carbon neutral, with 50% of their profits from their face masks (and their t-shirts) going to Masks for NHS Heroes.

Isabel Manns

This UK-based womenswear company create their face masks, as well as all of their clothes, with fabric cut to minimise waste. Each of their face masks are reversible, and profits from their sale goes to the NHS. With an incredible range of patterns and colours, you really can let your personality shine with these masks.

Migrate Art

The charity, based in the UK, have created a range of reversible, reusable, and washable face masks in collaboration with 10 artists. They have a campaign called #masksformeals which has been set up so that 100% of the profits from sales of their masks will go to Refugee Community Kitchen to help them feed the homeless in the UK.

During these uncertain times, it can be worrying to consider what to do next, and you are not alone. I hope with these tips, you will feel more confident prior to your next shopping trip, and will have a face mask that truly reflects your personality. If you would like assistance with a personal shopper who can maximise your time, and make your experience less stressful, then please get in touch.

PERSONAL STYLIST TIPS - HOW TO PACK SMART

HOW CAN YOU PACK SMART TO BUILD CONFIDENCE ON YOUR HOLIDAY?

With the country coming out of lockdown, and many of us yearning for even a few days away from the day to day lives we have been leading during these uncertain times, you may be thinking of taking a short break. The most important part of making a trip the most enjoyable experience, other than the location and the company, is, in my opinion as a Personal Stylist, a selection of clothes you feel great in.

In this article, I wanted to share a few of my tips to help you pack smart, and make your break the most enjoyable it can be.

Make sure you really need the item/s you are taking

Research is a key element of planning for a holiday, the same goes for packing! Make sure all of the items in your luggage will actually be useful where you are going. What are you planning to get up to during your time away? If you are planning lots of walking and rest, you probably won’t need the stilettos. If you are looking to break by the beach with cocktails and date nights with your loved one, then the walking boots may be taken out, and the stilettos put back!

Really research what you will be expecting from the location you are visiting, the weather that may be expected, and what you are planning to get up to, to help you maximise your luggage space.

Only take items that bring you joy

The clothes you want to take with you are those that really make you feel great. Ask yourself if you will wear the item, and take the first response as your true answer. If there is doubt, then don’t pack it. Make sure that you feel comfortable, confident, and know that the items you are taking are joy-bringers. Don’t pack items you haven’t worn for ages (unless, of course, it’s a bikini that you loved on last year’s holiday!)

Capsules are essential

It’s best to have less in your baggage, than a confusion of items. Making a capsule packing structure will help you to see multiple options of outfits from only minimal items. Bring clothes that work together in palette, and ones that you know you wear together regularly. This will help you maximise space and prevent stress when picking out your clothes.

Plan your outfits

If you have the time, I highly recommend you plan your outfits, especially those that are for fun nights out or special occasions. When you plan ahead, your stress levels will dramatically reduce, and you will find you will feel joyous about what you pick out of your holiday wardrobe for each of the events you have prepared for!

Tissue paper is a great way to prevent creases

The old trick of using tissue paper (the type you wrap with) is actually incredibly beneficial! For some breaks, especially when you are visiting somewhere for only a small amount of time, you will not have access to an iron. You also probably won’t want to spend your valuable time getting those creases out of your beloved items! One way to stop the creases is to use tissue paper when you fold your clothes, especially those that crease easily.

Have fun

After all this time in lockdown, and only just being able to take breaks around the UK, the last thing I recommend for packing smart is to have fun. Embrace the time you have on your holiday, and let your clothes bring confidence, joy, and the ability to truly enjoy your time away.

 What are your tips for packing smart?

PERSONAL STYLING TIPS: 3 STEPS TO STYLE SUCCESS

Style can feel a little overwhelming as an aspect – many of my clients feel they don’t know their own style before coming to me. They do know that they like certain fashions and styling, but are unsure where to start.

In this article, I wanted to share 3 steps you can take to help you start your journey to finding your own style, and make it a pleasure rather than stressful.

Step 1 – Colour can make all the difference!

Have you ever noticed there are certain colours you may gravitate to? Perhaps there are patterns and colours that make you feel your most confident? These are often the best colours for your wardrobe and for your skintone, which can be a great starting point to your style vision.

Look at your wardrobe and see which colour/s you see most of in there. Do these colours make you feel confident, beautiful, even sexy? These are the colours that you can go towards for the future investment pieces that you make.

I do suggest a more in-depth colour analysis to truly know the colours that work best for you, but to help you for the short-term, this step can be really helpful!

Step 2 – Consider what your day to day life looks like

Now that you know the colours you want to include in your style, you can think about the types of clothes that will work for your every day life.

What do you get up to each day? Are you running to the office and require professional looks to maximise your confidence and feel appropriate for the office?

Perhaps you are a business owner and head to meetings with clients, as well as needing comfortable clothes to work from home, but that can instantly swap out to work for the virtual meetings?

When you know what your daily needs are, then you can look at what can work for your wardrobe. Your style doesn’t have to follow the rules that others impose, but they do need to work for your needs. If you are a busy mother who runs your own business, 6 inch stilettos and pencil skirts may not be the most appropriate thing for your day to day style needs! However, you could have a pencil skirt and wedges, if that feels right for you.

This takes me onto step three!

Step 3 – Who are your style icons?

Something I often ask my clients in our Personal Style Masterclass, is who their style icons are. What makes them your icon?

Knowing who dresses in a way that you love can really help you find clothing that is similar, and can help you create a style that works for you. There can be several icons you can find that can have similar styles, so it can help you really drill down and see what styles are the ones you gravitate to. One of my clients I worked with recently shared that her style icon was Cate Blanchette, with an androgynous style and blazers that stand out, this helped her curate a wardrobe with outfits she loved.

When you feel your wardrobe sings your personality, and works towards building your daily confidence, dressing can be a pleasure each morning. If you are finding it difficult each day to plan an outfit, or go through clothes overwhelm, I’d love to help you with my Personal Styling Masterclass, where we will have 2 hours to create a style, learn your body and face shape to enable you to find the styles that work for you, and make you more confident each day. 

SEVEN SECONDS TO IMPRESS - HOW TO MAKE YOUR SEVEN SECONDS REALLY WORK FOR YOU

Did you know it can take just 7 seconds to make up your mind about whether you want to engage with someone, or not?

This can be very scary numbers for some of us, but what if you knew that those 7 seconds that someone had for you, they knew straight away who you were, your personality, your passions, and that they want to connect with you more? These 7 seconds can be essential for when you run your own business, work in a corporate office, have a date to go to (!) or any interaction really, and it also matters on video too.

I recently had an online talk with videographer and YouTube expert, Eugenia Zagoruyko of uFocus, where we shared our tips on how to impress in just 7 seconds using video. With her fantastic tips for getting everything right on your video, and with my tips on styling, we had great feedback from the attendees of the talk, to help give them the confidence to get started with their videos for their business!

I wanted to share some of the tips we shared, in terms of styling advice & video advice, so you can potentially get started with building your confidence, and know that the next time you meet someone new, those 7 seconds won’t worry you.

TIPS FOR IMPRESSING IN 7 SECONDS ON YOUR VIDEOS:

Some of the top tips Eugenia shared with the group were:

1. The light is important! Your camera will take on the light in a different way to how you see it with your eyes. Don’t have a bright light behind you, as people will be distracted by the bright light behind you, and lights above you will cause difficult shadows. Have a light in front of you to help light up your face.

2. Consider your background. As minimal distractions for people as possible is important, but don’t feel you have to have just a white background. You can show off your personality with your surroundings but help ensure that you are still the star of the video.

3. Set up your camera for a feeling of conversation. People look at you through your videos and feel as if they are there with you, so the perfect framing is with your face and shoulders. It helps viewers to feel as if you are close enough to have a conversation with them.

4. Take off your glasses – the effect is twofold here. Firstly, when you have your lights set up for your video, they can often reflect off your glasses, and can be distracting. It also helps you to prevent yourself from being distracted by yourself whilst you are filming!

5. Ground yourself. Take a moment before you start your video to ground yourself, smile, and take a breath. This will help you get prepared and in the zone prior to recording. When you finish, smile, count to three, and then you have enough time to stop your video comfortably.

PERSONAL STYLING TIPS FOR IMPRESSING IN 7 SECONDS ON VIDEOS:

Now here are my top tips for styling yourself for your videos, to help you feel confident and built rapport with people in just 7 seconds!

1. Consider how much people are seeing of you on your videos. Most of us only show our face and shoulders in our videos, so these are the most important parts of your outfit.

2.  More make up is often best. Video cameras pick up things differently to our eyes, so you will need to apply a little more make up that you usually would in your day to day life!

3. Bring the attention to your face through your styling. Steer away from too vibrant colours and consider minimal accessories, unless your brand is all about extravagance! Bring people’s attention to your face so they can listen to what you are saying, rather than fluttering between your clothes, your accessories, your background, and then your face and what you are speaking about.

4.  Consider the best colours for your skin tone. Try to understand what are the general characteristics of your face, for example light colours, which means lighter colours work best on your skin; vs darker colours work great on a darker complexion. For a more bespoke colour analysis to help you really know what works best for you on camera (and in person!) a colour analysis can truly help.

5.  Video is no different than in person. Although we want to be comfortable and embrace the joys of working from home, it is important to consider these video meetings, and professional videos as if we were meeting people in real life. It’s important to give the commitment to the videos as you would a talk, a meeting, or a business event. It can also help to make you feel uplifted and ready to take on the video!

I hope these 10 tips help you prepare for doing more videos whether for meetings, networking events, or when you decide to start filming for your business. To see the full video, head to my YouTube channel.

A huge thank you goes out to Eugenia of uFocus, for sharing such important and useful tips, and for all the time you have given. Please visit her website for more details on how she helps clients with videos, and her upcoming workshops.

TOP TIPS TO DEVELOP YOUR PERSONAL BRANDING AND ALIGN IT WITH YOUR PERSONAL STYLE

When it comes to running a business, your brand is something that makes you unique. Often, this branding is something that you work on studiously with a professional, so you can ensure that your business shares the right message, style, personality, ethos, values, and attracts the right clients. This branding is something that can carry across to your personal style, and it is something I love helping my entrepreneur clients work on together, so we can align their business brand with their personal brand.

Something I must share before I get into the nitty gritty, is that you don’t have to be a business owner to have a personal brand or personal style. When you discover your personal brand it makes shopping effortless, styling yourself stress-free, and helps you discover the style that you love for yourself, for each day. So whilst this article starts out with the background of business branding for entrepreneurs and how they can align their personal style with it, this can be beneficial to anyone looking to create a personal style that they can feel confident and comfortable in each day.

Authenticity is the base for your personal style

When I co-hosted a workshop with branding expert Marianne Hartley in May 2020, we spoke about the way business branding and personal branding can come together. The first thing we picked up on was the essential element to any personal branding and personal styling journey is authenticity. To be authentically yourself is something that can become a blessing each day. When you feel you can be confidently yourself, you will feel more comfortable, attract the right people to you, and you will be able to distinguish yourself in a unique way, without feeling uncomfortable.

When you can curate an authentic wardrobe that you can go to with confidence, you will be able to be yourself when it comes to conveying your message to new potential clients, in meetings, and through social media. Consider a few questions when starting to discover your authentic style:

1.       What do I feel most confident in?

2.       What style icons do I gravitate to the most, and why?

3.       What message do I want to convey to clients and with my personal style?

These are just a few questions you can ask yourself when you start to take the journey to working on your authentic style wardrobe!

The psychology of colours

I recently shared an article which takes a deeper look into the psychology of the colours we wear, and how they can be seen by others & affect your mood, which you can read here. Colours can be an incredibly important part of your business branding process, as you will discover when you speak with your branding expert. They can have hidden meanings, deliver certain reactions for people, and create an instant response when people see your branding. The same goes for the colours you choose in your outfits. Not only are colours an important part of helping you feel a certain way, as well as helping your specific skin tone light up (which can be discovered through a colour analysis), but they can also develop an instant psychological response by people who see the colour.

With just the above three options I have shared, different reactions to their colour choices for their outfits will happen, automatically and subconsciously within you. They are all professional women, who have chosen their outfits based on their personal style choices, their branding, and their confidence. This is not to say any colour is “wrong” to wear, it’s to consider what colours work best for your business and personal branding, so you can easily and effectively convey your personal message quickly, without having to say a word.

The reason why I love being a personal stylist is that I can work with men and women to help them create a wardrobe that speaks their message, helps keep them confident each day, and help them to discover the joy of shopping and creating outfits. This is never more important than with the colour choices they have – as this can so effectively boost your confidence in a moment.

Clarity and Consistency

My final tip, when discovering how to create a personal brand and personal style for yourself, is that you need to make sure you give the right message through your image, that your image quickly tells who you are and what you do at first sight, as well as making sure that this message is aligned with your brand message. That’s a lot to take in, I know! So let’s just quickly discuss the clarity side of your personal style.

When you work with someone, like a personal stylist, to help you develop your business wardrobe, you will speak with them about the day to day requirements of your wardrobe. You will also speak with them about the message you want to convey to those you meet, whether this is “confident and laid back”, “quirky and unique”, “professional and trustworthy” or any mix of feelings you want to bring to others. With this in mind, you have therefore discovered the clarity you need to have within your business wardrobe, making it much easier to know what outfits and colours can be used to convey these messages quickly to others, just through your personal styling. Just as you would do with a branding expert to create your logo, your website, and your marketing message!

For example, with a quirky, feminine personal style, like the first image above, you can play with the shapes of your dresses, the patterns, and even the colours, whilst continuing to have clarity around the message you wish to convey. In the second styling option, you can convey a professional yet approachable message, with the jewellery being a stand-out piece throughout your styling, and having a more laid-back styling option with your clothes, which you can easily add more professional styling with just with a change of shirt or less jewellery. Finally, a professional and corporate option as with the third styling image, will be easy to continue throughout your outfits with the addition of a blazer, suit trousers, a shirt, or more laid back blazer if you want to remain professional but perhaps a little laid back.

Once you have the clarity around what message you want to give to others through your business styling, you can then create the consistency within your wardrobe. You can have outfits that are easy to create each day, helping you to have a stress-free morning, and you can easily find new options when you go shopping.

If you are looking to develop your personal brand, or create a wardrobe that can be a joy to open up each morning, then I hope this article has helped. If you’d like a little more assistance to help you on your journey to creating a personal style, I’d love to help you. I offer my online personal style masterclass in just 2 hours, which can be hosted online and will help you create a personal style that you feel confident in. Give me a call to arrange a free virtual consultation and we can take it from there!

SHOPPING TIPS - TOP INVESTMENT PIECES TO BUY TO RENEW YOUR (LOCKDOWN) LOOKS

Although the lockdown has meant some essential shops will be opening, I wanted to share with you some investment pieces you can add to your wardrobe to help renew your looks for work and play!

Some tips for investing in accessories and clothing

Investing in items such as jewellery can be an incredibly rewarding experience. Not only does it means you have a cherished item in your wardrobe that you’ll love wearing, but you will have a piece that lasts the test of time.

I truly believe in eco-fashion, and with investment clothing pieces and jewellery, you will know that the items you spend slightly more on, will last throughout your life. They quality of the items I recommend below, will be that of pieces that you will cherish and lovingly care for, so when you do invest in them, I highly recommend ensuring you know the care requirements such as cleaning and adjustments if in future you need anything tailored or changed according to your lifestyle or body changes. I do recommend that pieces you adore that you want to fit you excellently can benefit from having a tailor work on them so they fit you perfectly.

Headbands

I have recently shared some tips for online meetings, which included my love of hair accessories to help totally transform your look, especially if you are busily looking after even more tasks each day during lockdown!

Colourful headbands such as these from Etsy designer LollyKiks, are a fabulous and easy option. They instantly add colour to your outfit and cover up that hairstyle that may be in need of the hairdresser! They are very budget friendly, and work for an array of hairstyles as they have the elasticated bottom to help keep it in place.

For a more classical style, Alice bands are another alternative way to transform your look, and are perfect for shorter hairstyles as they do not scrunch up your hair. I love this fabulously colourful and unique Alice band from Orelia, and it is available in an emerald green style with a tiger (!) or a more delicate option of pink with flowers.

If you prefer something without a pattern, I found this beautiful gold headband which has an added “knot” at the top to add definition. It is in a faux leather so is vegan friendly, and really adds a touch of glam to your hairstyle!

How to use colourful scarves to transform a look

Scarves are a fabulous way to add colour, personality, and definition to an outfit and can totally transform something that feels monochromatic. Now, I love the monochromatic style, especially for professional outfits, but when you add a scarf you can then add a touch of personality to the look with something that perfectly fits in your handbag (or even your back pocket!). You can transform a look with the same scarf but styled in countless ways, so have a play with the different options and have some fun!

One option for a scarf is the stunning Dolce and Gabbana silk scarf, which is an investment that you will cherish and will stand the test of time in terms of style. If you are someone who loves floral patterns and it works with your personal brand, it can definitely be an item to invest in for your wardrobe.

A shawl can be another option within your scarf collection, and can transform your outfit, especially this piece by Missoni which has fringes and colour! It is another high quality designer investment piece, but if you are looking for an item that can work to help bring some personality to any outfits, or if you are someone who wants to add colour without feeling committed to an entire outfit, I highly recommend a shawl such as this.

However, if you have a moderate budget for investing in scarves, you can invest in colourful items that work. This silk scarf which has been created using a design by 17th Century Japanese artist, Katsushika Hokusai. For a colourful floral silk scarf option, you could invest in this beautiful yellow number by Powder.

Colourful or detailed at collar tops

Tops can be accessories too, and there is nothing quite like a simple shirt with a touch of flair at the collar. Many brands have made fun collar accessories you can add to your shirts, or you can invest in the stylish top from the beginning and let your personality shine with your collar.

Starting with an investment item by designer Givenchy is this beautiful pussy bow blouse which is a simple black and white with the drama truly being shown by the collar detail. This shirt can be transformed depending on how you tie the bow, or how you style it. Try with jeans for a smart-casual style, or make it super professional with a blazer and work trousers.

For a more budget-friendly option, designer Kith and Kin have created this beautiful blouse which is perfectly simple with a touch of fun at the collar (and the cuffs) with a gorgeous design to let the blouse have some accents, without feeling overwhelming.

For even more fun, why not try out a quirky colourful shirt that will really add some personality and joy to your outfit? I love this Mariana Deri blouse which is a new fun take on a classic polka dot – isn’t it just sheer fun?

Top Investment Pieces for your Wardrobe - Earrings

Earrings can transform a look and can help to add a little sparkle or flair to your outfit in a flash. When you invest in a beautiful pair of earrings, and look after them, they can be a piece that you go back to for years to come.

For a little colour with a professional edge, you can try these beautiful hand-crafted earrings by Jennifer Behr with Swarovski crystals and glass pearls with a drop silhouette. There are also these beautiful colourful drop-earrings by Magpie Rose. This style of earrings work perfectly to transform your busy Mum white tee to a professional look, just wearing these earrings! They can also work beautifully with a classic monochromatic look, such as a black suit, slip dress, or polo neck.  I recommend colourful earrings like these if you want to add a touch of colour to your wardrobe, too.

I recently fell in love with Italian brand, Nali, which have excellent on-trend jewellery at very reasonable prices, like these colourful drop earrings at just 16euro! Such a steal and they are an easy way to try out new trends before finding which ones you truly want to invest in and keep forever. Nali sell online, as well as in stores such as TK Maxx and some independent stores, so you can try them before you buy them too.

For a more abstract or original look, these unique, 14k gold plated drop earrings by Pamela Love are amazing! The colours, shapes, and mismatched style are incredibly popular at the moment, and I think work really well for people who are more unique in their style choices. If you want to show off your personal flair, then earrings that are mismatched can be a great go-to. These are quite long earrings so may suit shirts that are more v-neck, to elongate your neck.

To try out the asymmetrical look, you can find this style on a tighter budget to test out the look, as it can feel strange to wear two different looking earrings if you are used to more traditional styling. this pair by Liars & Lovers are budget friendly and have some fun colours to bring some personality to your outfit.

Investing in necklaces for your wardrobe

My final investment pieces you can add to your wardrobe is necklaces – these are an accessory many of us may already have in our wardrobe and can help to make a simple look be elevated.

Colourful necklaces are a great investment to add to your wardrobe, as with the earrings above, they can go a long way to transform how your outfit looks without having to completely change – speed is of the essence, especially during lockdown! When you invest in a beautiful necklace, you will want to take into account the colours that work best for your skintone and your current wardrobe. From a blue necklace in 18k gold, to a pearl and pastel pink statement – you will want to make sure you find a colourful necklace that works for you. 

For even more of a statement, you can try the statement chain look which requires a more adventurous personal brand. This really is a statement, but one I love the look of when styled correctly. The great thing about these chains is that they not only make a huge statement for your outfit, but can mean the rest of your look can remain minimal – if you want it to, keeping your outfit choices simple, with just the jewellery to add your personal styling. Starting simple, you can try a gold or silver chain, which can be an easy first step into this trend, or for a more budget-friendly alternative Nali, have this stunning large chain necklace in beautiful pink tones at a very reasonable price. There is also this beautiful dual chain necklace by & Other Stories which is a more delicate but still on trend look.

No matter what trends are “hot right now” your investment pieces should be ones that you adore, especially when they have a higher price tag. You should consider the care they require to make sure they last, and that they work with your current wardrobe so you can get pleasure from wearing them.

I am here to help should you want to have assistance with how to create a personal style that you love, that works for you, and can help to keep you feeling confident during and after lockdown. To arrange an online personal styling session, please do get in touch.

PERSONAL STYLING TIPS – THE KEY SHOES TO HAVE IN YOUR CUPBOARD

Shoes can be a fantastic finishing piece to an outfit, and I love seeing how many options we have on the market now. Whether you are looking to have an elegant trainer, a killer heel, a statement boot, or a simple dolly shoe, you can make your statement with your feet in this day and age!

The great thing about shoes is that they can last a lifetime with the right care, so I do recommend investing in a few key styles that can work with several outfits.

A pair of boots for Autumn/Winter outfits

I recommend investing in a pair of brown and a pair of black boots – these are excellent for Autumn to Winter. Now we are in Spring, you will find several stores are offering a great discount on their boots in store.

If you want a little touch of personality, you could break from the traditional black and brown, and invest in some colourful boots that work with your personal colour preferences. I love these white booties from Aldo, as they can be a great statement, but you could try maroon, purple, green, or even blue!

Comfortable Flats for every day

Alongside the boots, I recommend a pair of comfortable “every day” flats, these can be plain or with a touch of personality, but they are excellent for running between meetings if you prefer to be comfortable. There are a huge range of options available, but for a more smart look, I highly recommend the classic brogue or dolly shoe, as these can work well with any outfit, and you can potentially head to meetings in them without the need to swap your shoes around. If you need a little height, but don’t want the discomfort of your heels, a platform is an excellent solution.

And don’t forget about the trainers, one of the greatest (and most comfortable) trend in shoes at the moment! The can transform your outfit from formal to smart casual in an instant, making you look fashionable and stylish, while preventing sore feet!

The perfect pair of heels for any outfit

If you are a heels girl like me, then a pair of strappy heels can be great for the summer. If you want to show off a little flair when wearing your black monochrome outfit, then a pair of fabulous statement stilettos can be an fun piece in your shoe cupboard – there are these leopard print stilettos by Moda In Pelle, which are amazing, or for a little less statement, why not try these green stilettos by Hobbs of London. I also think a pair of nude heels can work wonders with a dress, jeans, trousers, or a skirt, so if you fancy treating yourself, I love the look of these nude shoes, as they are just the right heel for newbies and experienced heel wearers, and they basically go with everything!

Whatever your preference, you can truly show off your personality and style with your shoes, even if your business or job title require you to potentially stay a little more muted in your outfit choices. I hope these have given you some fun ideas for the essentials for your shoe cupboard, and I’d love to hear from you which shoes you love most to add a little spark to your outfit!

PERSONAL STYLIST TIPS: HOW COLOUR CAN HELP YOU LOOK AND FEEL GOOD (during the lockdown)

During the lockdown we have been having to, in some cases, completely transform the way we are working, particularly as mumpreneurs. Our business lives are being swamped with online video calls, our kids are with us, and often our partners are also with us. To add to this, an overwhelming amount of emotions we seem to be going through, from highs from being able to spend more hours with our loved ones, to lows where we feel almost trapped within our own homes. I wanted to share a few tips to help build your positive mindset and confidence using something as simple as colour! 

What effect can colour have on our mindset?

Psychologists and marketers have poured countless hours into researching what colours can do to affect the mind, and this is only a small summary of some of the research I have found, particularly focusing on the colours themselves. Colours can greatly affect our moods, but also how people respond to us, with research by Keith Jacobs and Frank Hustmyer in 1974 finding that our heart rate, blood pressure, and even respiration, can be changed just by the colours we see. 

Knowing these basic elements to the ways people respond to certain colours could help you potentially reach for the colours you love, and consider how they’re making you feel. It could also help you if you want to have a specific mindset, or response by others to your outfit, whether another colour may be great to addition. 

Blue – how does this colour affect my mindset?

Blue, a colour I love to wear, and Pantone’s 2020 colour of the year, apparently encourages people to feel loyalty, stability, and tranquillity. It can help when you feel you need to bring some grounding to your life, as it can evoke feelings of truth, and according to psychologists is the most stable colour to wear. Blue can be a tricky colour to wear, so consider your skin tone and think about which type of blues can work best for you to help you feel confident, and bring some of the tranquillity you may be craving at these times to your day.

This blue, soft denim jumpsuit from Warehouse is something I love to wear as it works perfectly with my skin tone, has a belt to draw me in at the waist, but is still comfortable enough to wear when taking my child to the park. It also is professional enough for client calls!

How can Yellow affect my mood?

Yellow – a beautiful, happy colour, and one I can’t write without bringing a smile to my face, and I am sure many other people feel the same. This is a colour which brings happiness, optimism, and can bring joy to your outfit. However, it can apparently also bring about a feeling of unstableness as it’s such a bright colour it can be tricky to have an all over outfit in just this shade, and can be over-energising for the workplace. If you’re working from home, however, it can be a great colour to jump to if you need to pump up your energy! 

This is another colour which can be tricky for some skin tones, so I recommend having a colour consultation or putting different shades near your face to see which hues brighten you, rather than drain you.

In this wonderful outfit, you can see how blue and yellow have been brought together, to add the stabilising effect that blue can have on yellow. Then paired with a simple black skirt, but bringing the yellow pop in the shoes helps to bring the whole outfit together. I love that it can be appropriate for work and I truly see how yellow can bring brightness and joy to an outfit. If you are conscious of wearing yellow in this way, I’d recommend trying a yellow bag to add to your more toned down look, or perhaps yellow shoes for a little pop of fun colour!

Green and its effect on mindset

Now green is an interesting colour to wear! It is associated with healing, hope, and success! It’s also a great colour to wear if you are in front of a computer screen as it apparently has the least amount of eye strain. The use of green in an outfit can also bring a feeling of freshness and harmony, so it’s a fantastic colour to use in these times, and when attending business meetings, as its association with success can bring a more secure feeling to the person you are meeting with.

Deep greens can be a great starting point for you to dip your toe into the world of this colour. Lime greens and bright greens are often quite luminescent but can be great if your skin tone works well with it. I love the use of the neutral top with the deep green in this outfit, and it can be perfect for work and for date night – add a leather jacket or jewellery to upgrade to the date and you’re ready to go out!

What does the colour black do for your mindset?

A classic colour, but did you know that black can convey the message of power, mystery, and even professionalism? This is why it can be used in so many professional outfits such as suits and the classic, little black dress! I often find even if black isn’t considered to be the “right” colour for a client’s skin tone, it makes them feel great, so if you feel the same way about black, then go for it and add this professional colour to your day if you have several meetings coming up, or need to record a professional video for your business. Adding a hint of colour such as green, or blue, can add a touch of personality to an all-black outfit, should you feel you need it.

In this all black outfit, something I always recommend doing with black is showcased here perfectly – different textures! Black on black can look a little flat, so adding other layers of black that have a different texture or pattern are a great way to make an outfit look more polished. The arms on this dress go a long way to changing this dress from what could be quite simple, to something appropriate for the office.

Orange and its effects on the mindset

The final colour I’d like to showcase in this list of the top colours to transform your mindset, is orange. This colour is a good go between for red which can be seen as passionate and great for a first date, not so appropriate for the office! Orange, especially in these times, can be an excellent colour choice as it brings through feelings of energy, fun, and warmth. It’s a fantastic colour as it’s bright and colourful, like yellow, but can be worn on many more skin tones and is perhaps not quite as daunting. It also helps to bring a feeling of stimulation and enthusiasm, so if you’re feeling your get up and go has got up and gone, bring some orange into today’s outfit, it could go to help improve your energy!

Image from Edit 7.

As you can see, orange comes in so many shades, and is incredibly “hot” right now in the fashion world. A few ways to use it is like the above where the whole outfit is based on orange with perhaps black or green accents. If this feels a little too much, try starting with an orange scarf or shoes, so you can dip your toe into the colour for a little bit of a boost to your mindset!

I hope these colours have given you some ideas for adding some colour to your daily outfits whilst in lockdown and how they can potentially change your mindset. Do let me know some colours you love to gravitate to, and if you’d like to know which colours suit you best, I’d love to arrange an online stylings session with you!