TRANSFORMATIONS IN MINUTES - BUSINESS PHOTOSHOOT CASE STUDIES - SALLIE STONE-BEARNE
In this series, I wanted to showcase the amazing women I recently worked with in a mini-styling and photoshoot session I co-hosted with a photographer in London. We worked together to help women in business use styling, make-up, and professional headshots for their companies.
Today I am sharing how I helped Sallie Stone-Bearne, who is a property finder for disabled clients, during our consultation prior to the make-up and photography session, we went through a few of her thoughts and current preferences. She said she mainly wears formal clothes with a leaning towards grey, blue, black and white. For work she likes to wear skirts with blouses and jackets, but not suits. This more formal requirements is because her day-to-day work means meeting with Directors and CEO’s of companies, and solicitors, with a need to look professional and successful; with the need to look approachable for her disabled clients.
She stated that she wanted to give across a message of professionalism, experience, and approachability through her look.
What I suggested:
Prior to the session, I had a look through each of the women’s business websites, and shared suggestions for their upcoming photoshoot and make-up session, for Sallie, I suggested that khaki would be an excellent colour for her.
She would be able to use this colour in her blazer on top of a white shirt or blouse.
Why Khaki? Khaki is a half way between green - that symbolize balance, safety, stability and endurance; and brown – which is a friendly yet serious colour, that evokes security, protection, and comfort. It also enhances her eye colour beautifully.
As an underlying reason, it would be an excellent recall with her business name, "branch properties", and the colour would be harmonic with her logo, which is green and brown.
After the session, I was delighted to receive this testimonial from Sallie - “I really enjoyed your styling session, all your support and guidance and you were a fantastic host as well. I came away feeling confident and happy so thank you both so much for that.”
When you run a business, you need to be able to portray your personality and brand values within moments, as I hope you can see, these little changes in colour and styling can make a huge difference to the image we give off. I loved being able to help Sallie during this mini-corporate styling session and love the look of her final photo, what do you think?